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About Us

Rahma Akhter

Rahma Akhter , a distinguished Senior Lecturer at the Business School of BRAC University, stands as an accomplished scholar with a fervent commitment to academic and research pursuits. Currently pursuing a Doctor of Philosophy (PhD) program at Xi'an Jiaotong University, she has chosen to further enrich her expertise at one of China's renowned institutions celebrated for its academic prowess and impactful research contributions. Her scholarly journey is characterized by a profound passion for research, reflected in her noteworthy publications in esteemed journals. Her research endeavors span a diverse range of topics, including the integration of destination branding and supply chain management opportunities, as well as investigations into tourism, consumer behavior, branding, and the socio-cultural factors influencing entrepreneurial activities.

Publications

Azoka.com.bd: Amazing Revival Story of Azoka!

Bangladesh is embracing the modern dimensions of today's global economy, and aiding in this quest are the many budding start-ups that join the country's economy every...

Discovering the Role of Artificial Intelligence in K12: The Future of Online Platforms

The purpose of this study is to explore AI (artificial intelligence)-enhanced teaching and learning in future educational development. The chapter is a representation of whether...