MLA
Koch, Stefan, and Asli Dikmen. "Does Successful Social Media Marketing Affect Brand Value?: An Empirical Investigation." JECO vol.13, no.1 2015: pp.15-26. http://doi.org/10.4018/jeco.2015010102
APA
Koch, S. & Dikmen, A. (2015). Does Successful Social Media Marketing Affect Brand Value?: An Empirical Investigation. Journal of Electronic Commerce in Organizations (JECO), 13(1), 15-26. http://doi.org/10.4018/jeco.2015010102
Chicago
Koch, Stefan, and Asli Dikmen. "Does Successful Social Media Marketing Affect Brand Value?: An Empirical Investigation," Journal of Electronic Commerce in Organizations (JECO) 13, no.1: 15-26. http://doi.org/10.4018/jeco.2015010102
Export Reference