Handbook of Research on Electronic Surveys and Measurements

Handbook of Research on Electronic Surveys and Measurements

Rodney A. Reynolds (Azusa Pacific University, USA), Robert Woods (Spring Arbor University, USA), and Jason D. Baker (Regent University, USA)
Indexed In: PsycINFO®, SCOPUS View 1 More Indices
Release Date: September, 2006|Copyright: © 2007 |Pages: 418
DOI: 10.4018/978-1-59140-792-8
ISBN13: 9781591407928|ISBN10: 1591407923|EISBN13: 9781591407935
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Description & Coverage
Description:

The Handbook of Research on Electronic Surveys and Measurements is the comprehensive reference source for innovative knowledge on electronic surveys. This commanding handbook of research provides complete coverage of the challenges associated with the use of the Internet to develop online surveys, administer Web-based instruments, and conduct computer-mediated assessments. More than 50 renowned experts in the field of electronic surveys and measurements have provided 58 comprehensive chapters, and the publication contains over 950 references to additional publications.

The Handbook of Research on Electronic Surveys and Measurements is the only work with cutting edge descriptions of the design, implementation, and use of electronic surveys, and also includes discussions on the challenges associated with online data collection and profiles of selected online measures. This combination of how-to information about online research coupled with profiles of specific measures makes it an indispensable reference for every library.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

  • Administering online surveys
  • Analyzing online surveys
  • Business instruments
  • Creating online surveys
  • Developing valid and reliable online instruments
  • Education instruments
  • Online focus groups
  • Open source vs. commercial survey software
  • Population and sampling issues
  • Sampling and online surveys
  • Survey security
  • Survey software
  • Technology instruments
Reviews & Statements

"The Handbook of Research on Electronic Surveys and Measurements is a comprehensive reference source on topics related to electronic surveys. The Handbook contains 56 chapters, definitions of 325 key terms, 950 references, and a short biography of the authors."

– Journal of Computing in Higher Education, Vol. 20 (Fall 2008)

The Handbook of Research on Electronic Surveys and Measurements will help researchers sort out the otherwise confusing and disparate approaches that have been and could be used to get useful data.

– Prof. Joseph B. Walther, Michigan State University, USA
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Editor/Author Biographies
Rodney A. Reynolds is a Professor of Communication at Azusa Pacific University, USA (on Leave from Pepperdine University). He received his Ph.D. degree in communication from Michigan State University, USA and his MA degree (with honors) in communication from Arizona State University, USA. He earned his BA degree in Speech Communication from the California Polytechnic State University at San Luis Obispo, USA with honors from both the Speech Communication Department and from the student government. Dr. Reynolds teaches each of the core courses for the communication division but is focused mainly on the research methods course. His research interest is social influence with an emphasis on message processing.
Robert Woods is an Assistant Professor of Communication at Spring Arbor University, USA. He holds a M.A. in Communication, a M.A. in Eucation, an M.A. in Education, and a Ph.D. in Communication all from Regent University, USA.
Jason D. Baker, Ph.D. is an associate professor of education at Regent University, USA where he teaches and conducts research about online distance education. He has advised and trained faculty in the use of educational technology and consulted with institutions developing online learning programs. He has been an active Internet developer and researcher for the past decade.
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