Addressing the Challenges and Proposing Solutions to Bleisure Travelers: Insights From IT Professionals

Abstract

This chapter investigates the challenges encountered by Bleisure travelers, individuals who combine business travel with leisure activities, through a comprehensive review of existing literature, surveys, and interviews conducted with Bleisure travelers, particularly IT professionals, due to their unique expertise. This study aims to provide insights into the obstacles faced by this segment of travelers and offer practical solutions to enhance their experiences. Key challenges identified include time constraints, balancing work and leisure, managing expenses, navigating unfamiliar destinations, and maximizing leisure opportunities within limited schedules. In light of the conclusions, this chapter presents strategies and recommendations including careful itinerary planning, leveraging technology for time operation, optimizing trip prices, adopting stress relief methods, and exploring destination-specific resources. By addressing these challenges, Bleisure travelers can optimize their experience, achieve outstanding work-life balance, and derive maximum pleasure.