Assessment of Start-Up Ecosystems for Tribal Women Entrepreneurs in India

1. Introduction

In business parlance, a “startup” refers to a company that has recently launched and is still in its infancy. Startup refers to a business that is just getting started. Startups are created by one or more business owners who want to create a good or service they feel there is a market for their customers (Spender et al., 2017). These businesses typically have high startup costs and little income, which is why they seek funding from a variety of sources, including venture capitalists (Krishna et al., 2016; David et al., 2021). Therefore, companies or ventures that are focused on a single product or service that the founders want to bring to the market that can be either public or private. In most cases, these businesses do not have a fully formed business model, and more importantly, they do not have sufficient financial resources to advance to the next phase of business (Bocken and Snihur, 2020; Kamariotou and Kitsios, 2022). The majority of these businesses get their start with funding from their founders. Rapid expansion and scalability are hallmarks of startups, which frequently seek out outside investment, grants, and other forms of capital to get off the ground and expand. Startups can be risky businesses because they frequently aim to create new markets or disrupt existing ones (Todeschini et al., 2017; Bortolini et al., 2018). Seed capital allows startups to make investments in research and develop business plans, both of which are necessary steps in the startup process. In contrast to market research, which assists in determining the demand for a product or service, a comprehensive business plan details not only the mission statement, vision, and goals of the organisation, but also its management and marketing strategies (Jin et al., 2017; Prohorovs et al., 2019).