MLA
Anand, Arpan, and Priya Jindal. "Brand Building in the Metaverse." Creator's Economy in Metaverse Platforms: Empowering Stakeholders Through Omnichannel Approach, edited by Babita Singla, et al., IGI Global, 2024, pp. 58-70. https://doi.org/10.4018/979-8-3693-3358-7.ch004
APA
Anand, A. & Jindal, P. (2024). Brand Building in the Metaverse. In B. Singla, K. Shalender, & N. Singh (Eds.), Creator's Economy in Metaverse Platforms: Empowering Stakeholders Through Omnichannel Approach (pp. 58-70). IGI Global. https://doi.org/10.4018/979-8-3693-3358-7.ch004
Chicago
Anand, Arpan, and Priya Jindal. "Brand Building in the Metaverse." In Creator's Economy in Metaverse Platforms: Empowering Stakeholders Through Omnichannel Approach, edited by Babita Singla, Kumar Shalender, and Nripendra Singh, 58-70. Hershey, PA: IGI Global, 2024. https://doi.org/10.4018/979-8-3693-3358-7.ch004
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