MLA
Mathur, Pallavi, and Parul Agarwal. "Marketing of Microfinance for Rural Women: Evidences from Rajasthan." Strategic Marketing Management and Tactics in the Service Industry, edited by Tulika Sood, IGI Global, 2017, pp. 153-184. https://doi.org/10.4018/978-1-5225-2475-5.ch007
APA
Mathur, P. & Agarwal, P. (2017). Marketing of Microfinance for Rural Women: Evidences from Rajasthan. In T. Sood (Ed.), Strategic Marketing Management and Tactics in the Service Industry (pp. 153-184). IGI Global. https://doi.org/10.4018/978-1-5225-2475-5.ch007
Chicago
Mathur, Pallavi, and Parul Agarwal. "Marketing of Microfinance for Rural Women: Evidences from Rajasthan." In Strategic Marketing Management and Tactics in the Service Industry, edited by Tulika Sood, 153-184. Hershey, PA: IGI Global, 2017. https://doi.org/10.4018/978-1-5225-2475-5.ch007
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