Sustainable Architecture as a Catalyst for Eco Tourism: Analyzing Tourist Behavior and Perceptions

Sustainable Architecture as a Catalyst for Eco Tourism: Analyzing Tourist Behavior and Perceptions

Varanasi Rahul (Jain University, India), Patcha Bhujanga Rao (Jain University, India), K. U. Jayalakshmi (St. Joseph's University, India), Simi Anto (Kristu Jayanti College, India), B. U. Muthamma (CMR University, India), and J. Shimna (Jain University, India)
DOI: 10.4018/979-8-3693-7388-0.ch012
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Abstract

This chapter will explore the interplay between sustainable architecture and ecotourism, focusing on how environmentally conscious architectural practices can enhance tourist experiences and influence their behavior and perceptions. By integrating sustainability into tourism infrastructure, destinations can promote ecofriendly practices while attracting environmentally aware travelers. The chapter will employ a mixed methods approach, combining qualitative and quantitative data to provide a comprehensive understanding of the topic
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