Sustainable Supply Chains and International Soft Landings: A Case of Wetland Entrepreneurship

Sustainable Supply Chains and International Soft Landings: A Case of Wetland Entrepreneurship

Ye-Sho Chen (Louisiana State University, USA)
DOI: 10.4018/978-1-5225-1031-4.ch013
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Abstract

Dealing with the “hidden dynamics” of diplomacy, espionage, and geopolitics has been a major challenge in international business. The rise of climate change and global terrorism, however, has brought nations together to seek for collaborative solutions. Coopetition is a strategy needed for business executives and managers engaging in strategic planning and operations of their international businesses in the 21st century. In this paper, we propose a two-stage process of coopetition consisting of sustainable supply chains and international soft landings. We illustrate how the two-stage process is used to develop a “Flying High, Landing Soft” platform of wetland entrepreneurship to address the growing global problem of wetland losses. The platform allows students to participate in exploring and developing businesses to maintain a healthy wetland and have positive impact on public health.
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Sustainable Supply Chains

Sustainable supply chain is an emerging and important research topic in the current context of climate change. Consider global food supply chain management as an example (Paloviita & Järvelä, 2015). Early literature of food supply chain focused on “farm to fork” (Bourlakis & Weightman, 2004; Eastham et al., 2007), including consumer, procurement, livestock systems & crop production, food manufacturers, organic foods, retailing & supermarket distribution networks, wholesaling, catering. Corporate social responsibility (CSR) emerged later as a research focus in the global food supply chain (Piacentini et al., 2000), including motivations, CSR drivers, rural economy development, reputation for quality and reliability, CSR within food stores, impact on consumer trust, CSR in emerging markets, cross-cultural comparison, and nutrition information disclosure. More recent research focus of food supply chain management consists of addressing growing sustainability issues such as food waste and sustainability (Leal, Filho, & Kovaleva, 2014), design for sustainability through social practice approaches (Niimi, et al., 2014), sustainable intensification strategies for food security (Godfray & Garnett, 2014), climate change impacts on food availability (Shackleton, 2014) and threat to future global food security (Tai et al., 2014).

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