Business, Technological, and Social Dimensions of Computer Games: Multidisciplinary Developments

Business, Technological, and Social Dimensions of Computer Games: Multidisciplinary Developments

Maria Manuela Cruz-Cunha (Polytechnic Institute of Cavado and Ave, Portugal), Vitor Hugo Varvalho (Polytechnic Institute of Cávado and Ave, Portugal) and Paula Tavares (Polytechnic Institute of Cávado and Ave, Portugal)
Indexed In: PsycINFO®, SCOPUS
Release Date: May, 2011|Copyright: © 2011 |Pages: 598
ISBN13: 9781609605674|ISBN10: 1609605675|EISBN13: 9781609605681|DOI: 10.4018/978-1-60960-567-4


Computer and online games have emerged as a critical area of study due to their implications for business and society, as well as their increased presence in individuals’ lives.

Business, Technological and Social Dimensions of Computer Games: Multidisciplinary Developments is a collection of the most recent developments in all areas of game development, encompassing planning, design, marketing, business management, and consumer behavior. This publication explores a number of aspects of gaming, which include supporting technologies, human interaction, psychological and behavioral effects, business opportunities, and intellectual property considerations, offering readers a complete perspective on the evolution of games and gaming technologies.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Artificial Intelligence in Gaming
  • Character Animation
  • Gameplay Design Patterns
  • Gamer Talk
  • Games and Advertising
  • Massively Multiplayer Online Gaming Environments
  • Meaningful Video Games
  • Mobile Gaming
  • Serious Games in Industrial Contexts
  • Video Games as Aggregating Mediums

Table of Contents and List of Contributors

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Author(s)/Editor(s) Biography

Maria Manuela Cruz-Cunha is currently an Associate Professor in the School of Technology at the Polytechnic Institute of Cavado and Ave, Portugal. She holds a Dipl. Eng. in the field of Systems and Informatics Engineering, an M.Sci. in the field of Computer Integrated Manufacturing and a Dr.Sci in the field of Production Systems Engineering. She teaches subjects related to Information Systems, Information Technologies and Organizational Models to undergraduate and post-graduate studies. She supervises several PhD projects in the domain of Virtual Enterprises and Information Systems and Technologies. She regularly publishes in international peer-reviewed journals and participates in international scientific conferences. She serves as a member of Editorial Boards and as an Associate Editor for several International Journals and for several Scientific Committees of International Conferences. She has authored and edited several books and her work appears in more than 100 papers published in journals, book chapters and conference proceedings. She is the co-founder and co-chair of several international conferences: CENTERIS – Conference on ENTERprise Information Systems, ViNOrg - International Conference on Virtual and Networked Organizations: Emergent Technologies and Tools and SeGAH – IEEE International Conference on Serious Games and Applications for Health.