Effective Strategies for Communicating Insights in Business

Effective Strategies for Communicating Insights in Business

Ross Jackson (Wittenberg University, USA) and Amanda Reboulet (Air Force Civilian Service, USA)
Projected Release Date: September, 2020|Copyright: © 2021 |Pages: 330
ISBN13: 9781799839644|ISBN10: 1799839648|EISBN13: 9781799839651|DOI: 10.4018/978-1-7998-3964-4


Because insights can be viewed as fragments of knowledge collected through experience and education, they are not easily communicated to organizational leaders. Successful organizational leaders make use of different strategies to effectively communicate insights at various levels and types of organizations, from both academic and perspectives. Synthesizing creative, critical, and existential insights across analytics, communication, and management provides an intersection to address a need for an edited collection of original research in this area.

Effective Strategies for Communicating Insights in Business is an essential reference book that provides relevant theoretical frameworks, critical and creative insights, and the latest empirical research findings in communication approaches within organizations. Covering topics that include knowledge transfer, data visualization, and decision making, the book seeks to inspire the understanding of effective strategies for improving organizational performance through improved utilization of insights in different types of work communities, environments, and contexts. The target audience of this book is composed of executives and managers, as well as professionals, academicians, students, and researchers working in the field of analytics, business, communication, and knowledge management across various disciplines, for example, decision science, organizational behavior, political science, communication sciences, administrative sciences, and management.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Analytics
  • Business Communication
  • Data Visualization
  • Decision Making
  • Knowledge Creation
  • Knowledge Management
  • Knowledge Transfer
  • Management
  • Marketing
  • Organizational Communication

Table of Contents and List of Contributors

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