Modern Entrepreneurship and E-Business Innovations

Modern Entrepreneurship and E-Business Innovations

Süphan Nasir (Istanbul University, Turkey)
Indexed In: SCOPUS
Release Date: February, 2013|Copyright: © 2013 |Pages: 266
ISBN13: 9781466629462|ISBN10: 1466629460|EISBN13: 9781466629479|DOI: 10.4018/978-1-4666-2946-2

Description

Technology has emerged as an important component in businesses and organizations by allowing for modern innovations through the internet and other information and communication technologies.

Modern Entrepreneurship and E-Business Innovations provides advanced knowledge of e-entrepreneurship and innovation as well as emerging theories, applications and challenges. This book is an essential reference source for researchers, practitioners, and executives interested in a better understanding of a comprehensive framework for e-business and entrepreneurship.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Business Plans
  • E-Entrepreneurship and Innovation
  • Electronic Business
  • Entrepreneurial Adoption Decisions
  • ICTs in the Micro-Enterprise
  • Role of ICTs in E-Entrepreneurship
  • Social Media Adoption

Table of Contents and List of Contributors

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Author(s)/Editor(s) Biography

Süphan Nasir, Ph.D. is currently Associate Professor at Istanbul University, Faculty of Economics. She is the vice chair of Business Administration Department and also chair of Production Management and Marketing discipline. She is the Editor-in-Chief of International Journal of E-Entrepreneurship and Innovation (IGI Global) and Associate Editor of Yüksekögretim Dergisi/Journal of Higher Education. She is the advisory board member of Journal of Higher Education and Science, The Society of Digital Information and Wireless Communications (SDIWC) and International Congress on Trends in Higher Education: Innovations and Entrepreneurship (ICTHE2012). She contributes several international congresses as Executive Board Member such as International Summit of Istanbul Economists and The International Higher Education Congress: New Trends and Issues (UYK-2011). Customer relationship management, consumer behavior, mobile marketing, innovation management and entrepreneurship are the scope of her interest area. Her articles were published in reputable books, international journals and conferences. She received several scientific publication and best presenter awards.

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