Opportunities and Challenges for Tourism and Hospitality in the BRIC Nations

Opportunities and Challenges for Tourism and Hospitality in the BRIC Nations

Mohinder Chand Dhiman (Kurukshetra University, India)
Indexed In: SCOPUS
Release Date: September, 2016|Copyright: © 2017 |Pages: 426
ISBN13: 9781522507086|ISBN10: 1522507086|EISBN13: 9781522507093|DOI: 10.4018/978-1-5225-0708-6


The stability and wealth of a nation’s economy is dependent upon the success of various industrial sectors. The tourism industry has experienced massive growth in recent years, creating more jobs and becoming a source of foreign exchange.

Opportunities and Challenges for Tourism and Hospitality in the BRIC Nations is a pivotal reference source for the latest scholarly research on the recent developments and contemporary issues within the services sector, highlighting cross-cultural implications as well as societal impacts of hospitality and tourism on emerging markets. Providing insight on managing and maximizing profitability, this book is ideally designed for researchers, professionals, upper-level students, and academicians involved in the services industry.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Cultural Heritage Tourism
  • Destination Branding
  • E-marketing
  • Film Tourism
  • Food Safety Risks
  • Social Networking
  • Stakeholder Engagement

Reviews and Testimonials

This volume brings together 22 chapters by business, tourism and hospitality, and other researchers from Europe, Brazil, Asia, the United Arab Emirates, and the US, who examine opportunities and challenges for tourism and hospitality in BRIC (Brazil, Russia, India, and China) countries. They address approaches to tourism and hospitality development; food, film, casino, and medical tourism; the role of social media; a customer relationship model to improve retention; job satisfaction in the industry; the conservation and development of pre-historic geosites; cross-national comparison of growth and development; development practices; societal challenges; tourism destination competitiveness; innovations; and impacts.

– Protoview Reviews

Table of Contents and List of Contributors

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Author(s)/Editor(s) Biography

Mohinder Chand Dhiman is currently Professor and Chairperson in Tourism and Hotel Management at Kurukshetra University – Kurukshetra, India. Prof. Mohinder’s teaching interests have been in Travel Agency Management, HRM in Hospitality and Tourism, Hospitality Finance & Accounting, and Hospitality Strategic Management. As a part of his research program, he has published more than 100 research papers and authored / co-authored eight books in Tourism and Hospitality. He has supervised more than 20 PhD and M.Phill scholars. He has developed / designed various courses in tourism & hospitality at university level. He has been in expert committees of universities and other government institutions. Presently, he is the editor of International Journal of Hospitality and Tourism Systems. Prof. Mohinder is serving as Editorial Board member of many international and national journals. He is also General Secretary of Indian Hospitality Congress (IHC).