Semantic Web Personalization and Context Awareness: Management of Personal Identities and Social Networking

Semantic Web Personalization and Context Awareness: Management of Personal Identities and Social Networking

Miltiadis Lytras (University of Patras, Greece), Patricia Ordóñez de Pablos (Universidad de Oviedo, Spain) and Ernesto Damiani (University of Milan, Italy)
Indexed In: SCOPUS View 1 More Indices
Release Date: April, 2011|Copyright: © 2011 |Pages: 232
ISBN13: 9781615209217|ISBN10: 1615209212|EISBN13: 9781615209224|DOI: 10.4018/978-1-61520-921-7


The Semantic Web has evolved as a blueprint for a knowledge-based framework aimed at crossing the chasm from the current Web of unstructured information resources to a Web equipped with metadata and oriented to delegating tasks to software agents.

Semantic Web Personalization and Context Awareness: Management of Personal Identities and Social Networking communicates relevant recent research in Semantic Web-based personalization as applied to the context of information systems. This book reviews knowledge engineering for organizational applications, and Semantic Web approaches to information systems and ontology-based information systems research, as well as the diverse underlying database and knowledge representation aspects that impact personalization and customization.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Agent-Based Simulation
  • Automatic summarization
  • Collaborative Filtering
  • Knowledge Engineering
  • Ontology-based user modeling
  • Semantic recommender system
  • Social and Semantic Web technologies
  • Social networking and trust
  • Standardization of virtual objects
  • Web-based information systems

Reviews and Testimonials

"The function of Semantic Web Personalization and Content Awareness is well supported by the structure I have come to associate with books from the Information Science Reference: a brief table of contents followed by a detailed table of contents giving the titles, authors, and their affiliations, as well as detailed abstracts." [...] "This is an excellent text for reference and supporting research."

– Ina Fourie, University of Pretoria, Online Information Review, Vol. 36, No. 4

Table of Contents and List of Contributors

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Semantic Web vision has evolved in recent years as a blueprint for a knowledge-based framework aimed at crossing the chasm from the current Web of unstructured information resources to a Web equipped with metadata and oriented to delegation of tasks to software agents. Ontologies are the key piece of this framework in that they provide shared semantics to metadata, thus enabling a degree of semantic interoperability. The requirements of large-scale deployment and interoperability of the Semantic Web vision represent a major challenge to data and knowledge engineering, which raises a number of issues and requirements regarding how to represent, create, manage and use both ontologies as shared knowledge representations, but also large volumes of metadata records used to annotate Web resources of a diverse kind.

The book aims at helping in communicating and disseminating relevant recent research in semantic web based personalization as applied to the context of Information Systems. The manuscript will cover Knowledge Engineering for organizational applications, and Semantic Web approaches to Information Systems and ontology-based Information Systems research, as well as the diverse underlying database and knowledge representation aspects that impact personalization and the customization. Papers dealing with aspects of both topics are especially sought. This is intended to initiate a dialog between the organizational and more technical views of the field.

As semantic technologies prove their value with targeted applications, there are increasing opportunities to consider their application in social contexts for learning and human development. Knowledge management has been accepted as critical to increasing knowledge-related performance through the more effective use of intellectual assets. Additionally, governments are forced to increasingly deal with knowledge services that form larger parts of the global economy and society. Thus, there are recent examples of applications of semantics for empowering knowledge management or better supporting knowledge services for social networks.

The book also aims to communicate and disseminate recent research and success stories that bring the power of semantics to improve upon traditional knowledge management approaches, or realize emerging requirements of knowledge services for social networks towards increased personalization.

The proposed book has a clear editing strategy.
  • To be the reference edition for all those interested in the applied aspects of semantic web based personalization in real world contexts
  • To be the reference edition for all those (policy makers, government officers, academics and practitioners) interested in exploiting emerging semantics within knowledge intensive organizations for personalized solutions

Target Audience

The audience for this book includes:
  • Politicians
  • Professors in academia
  • Policy Makers
  • Government officers
  • Students
  • Corporate heads of firms
  • Senior general managers
  • Managing directors
  • Board directors
  • Academics and researchers in the field both in universities and business schools
  • Information technology directors and managers
  • Quality managers and directors
  • Human resource directors
  • Libraries and information centres serving the needs of the above

The unique characteristic of the proposed edition is that goes beyond the verbalism of wishful thinking and applies modern approaches through emerging technologies like:
  • Reasoning and rules for user modeling and personalization in the Semantic Web
  • Information extraction for capturing semantics
  • Acquisition and application of user profiles
  • Ontology aligning and evolution for user modeling
  • User-aware querying in the Semantic Web
  • Trust, privacy and transparency in the personalization process
  • Semantic Web Services and service-oriented architectures for personalization
  • Semantically enriched user models for ubiquitous and mobile environments
  • Content-based filtering exploiting content semantics
  • Social filtering (collaborative filtering) exploiting content semantics
  • Hybrid filtering technologies using content semantics
  • Filtering technologies for heterogeneous content based on semantics
  • How to use semantics for preference description
  • Needs: scenarios where personalization brings benefits
  • Experiences: lessons learnt from previous research
  • Solutions: for personalized access to content in a Semantic Web

Author(s)/Editor(s) Biography

Miltiadis D. Lytras is an Assistant Professor in the Computer Engineering and Informatics Department-CEID (University of Patras). His research focuses on semantic web, knowledge management and e-learning, with more than 100 publications in these areas. He has co-edited / co-edits, 25 special issues in International Journals (e.g. IEEE Transaction on Knowledge and Data Engineering, IEEE Internet Computing, IEEE Transactions on Education, Computers in Human Behaviour etc) and has authored/[co-]edited 12 books [e.g. Open Source for Knowledge and Learning management, Ubiquitous and Pervasive Knowledge Management, Intelligent Learning Infrastructures for Knowledge Intensive Organizations, Semantic Based Information systems] . He is the founder and officer of the Semantic Web and Information Systems Special Interest Group in the Association for Information Systems ( He serves as the (Co) Editor in Chief of 12 international journals [e.g. International Journal of Knowledge and Learning, International Journal of Technology Enhanced Learning, International Journal on Social and Humanistic Computing, International Journal on Semantic Web and Information Systems, International Journal on Digital Culture and Electronic Tourism, International Journal of Electronic Democracy, International Journal of Electronic Banking, International Journal of Electronic Trade] while he is associate editor or editorial board member in seven more.
Patricia Ordóñez de Pablos is a professor in the Department of Business Administration and Accountability in the Faculty of Economics at The University of Oviedo (Spain). Her teaching and research interests focus on the areas of strategic management, knowledge management, intellectual capital, and China. She serves as an Associate Editor for the Behaviour and Information Technology journal. Additionally, she is Editor-in-Chief of the International Journal of Learning and Intellectual Capital (IJLIC) and the International Journal of Strategic Change Management (IJSCM). She is also Editor-in-Chief of IGI Global’s International Journal of Asian Business and Information Management (IJABIM), as well as editor for a number of IGI Global book publications and full book series.
Ernesto Damiani is a full professor at the department of information technology of the university of Milan, Italy. He has held visiting positions at several international institutions, including George Mason University (USA), and is an adjunct professor at the University of Technology, (Australia). Prof. Damiani coordinates several research projects funded by the Italian ministry of research, the European commission and by a number of private companies including cisco, st microelectronics, siemens mobile and bt exact. His research interests include knowledge extraction and metadata design, advanced software architectures and soft computing. On these topics he has filed international patents and published more than 200 refereed papers in international journals and conferences. Ernesto Damiani is the vice-chair of the ifip wg on web semantics (wg 2.12) and the secretary of the ifip wg on open source systems (wg 2.13). He is the author, together with W. Grosky and R. Khosla, of the book “Human-Centered e-Business” (Kluwer 2003). In 2000, he was the recipient of acm sigapp outstanding service award.