Sustainable Fashion

Sustainable Fashion

Ruchi A. Saksena (National Institute of Fashion Technology, Chennai, India)
Copyright: © 2020 |Pages: 9
DOI: 10.4018/978-1-7998-2728-3.ch001

Abstract

Fashion is undergoing a change in its very definition. The global fashion industry has grown at massive rates over the last decade and hence holds the power to influence a multitude of people. Sustainable fashion is one such concept that has influenced the design thinking of various creative heads across India and abroad. The awareness about sustainable fashion makes one realise several forms of sustainablity that can be adapted in a lifestyle. All strategies promoting more environmentally, socially, and ethically conscious production and consumption are important steps towards a more sustainable industry and, hence, a sustainable future. This chapter explores sustainable fashion.
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Sustainable Fashion

What started as a means to express oneself and further getting adapted by the masses, fashion is undergoing a change in its very own definition. The Global Fashion Industry has grown at massive rates over the last decade and hence holds in its power to influence a multitude of people. Sustainable Fashion is one such concept that has influenced the design thinking of various creative heads across India and abroad.

Our Common Future

In the 1980s, the United Nations set up the Commission on Environment and Development, also known as the Brundtland Commission.

The outcome of this order was a comprehensive document entitled “Our Common Future”, also called the Brundtland Report. According to the report, sustainable development is development which “meets the needs of the present generation without compromising the ability of future generations to meet their own needs.” (“Sustainability,” 1987)

The Commission led to a successful unification of environmentalism with social and economic concerns on the world’s development agenda. Sustainability revolves around the concepts of moving forward ecologically, socially and environmentally that altogether find ways towards a long lasting prosperity.

Sustainability comes down to the kind of future we are leaving for the next generation. The desperate need for sustainability in fashion has been recognized over the past decade and has made its appearance among the work of various designers in their own understanding of the word sustainable. As designers become more and more aware of the changing environmental and economical conditions of the world, the products offered by the same are becoming more and more multi-dimensional- advanced in utility and durability at once.

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