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TopThis section describes the theoretical and practical overview of social media and the utilization of social media in modern business.
Key Terms in this Chapter
Social media: The website and application considered as collectively constituting a medium by which people share messages, photographs, and other information, especially in online communities or forums based on shared interests or backgrounds.
Technology: The use of scientific knowledge to solve practical problems, especially in industry and commerce.
Facebook: The name of a social networking service and website, launched in 2004.
Internet: A worldwide computer network that provides information on very many subjects and enables users to exchange messages.
Business: The purchase and sale of goods in an attempt to make a profit.
Website: The virtual location on World Wide Web, containing several subject-related web pages and data files accessible through a browser.
Blog: A website, similar to an online journal, that includes chronological entries made by individuals.
Twitter: A website where people can post short messages about their current activities.