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What is Unilateral Globalization

Chapter 16
Handbook of Research on Individualism and Identity in the Globalized Digital Age
Unilateral globalization refers to the belief in superiority of its own culture, values, and ideals and the imposition of a single standard on all cultures.
Published in Chapter:
Employee Wellness Programs: An International Examination
Jennifer Bandy (Independent Researcher, USA)
Copyright: © 2017 |Pages: 21
DOI: 10.4018/978-1-5225-0522-8.ch016
Abstract
The chapter purpose is to examine Employee Wellness Programs (EWP) internationally. The review of previous literature and discovery of outcomes and recommendations for future research are explored. Additionally, developing culturally competent international EWPs and training the development team are presented. The importance of intercultural communication, interpersonal and intrapersonal competence, and indigenous and cross-cultural psychology applications offer the foundation for the development of effective EWPs internationally. Issues, controversies, and problems, along with solutions and recommendations for the development of culturally competent EWPs are reviewed.
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