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Hugging Like Koalas Do: The Story of KitapKoala, a Social Enterprise From Istanbul, Turkey

Ela Burcu Uçel (İzmir University of Economics, Turkey)

EISBN13: 9781668455135|DOI: 10.4018/978-1-7998-7724-0.ch006

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Abstract

The purpose of this paper is to present a social entrepreneur and his social enterprise from Istanbul, Turkey. It is aimed to provide a real-life example for social entrepreneurship readers which would show the entrepreneurial motives, the start-up problems, market struggles, and the hardships caused by the COVID-19 pandemic. Changing the world is hard work. Social entrepreneurs are the pioneers that accept the hard work and take action. As the examples are more visible, more people can be inspired to step in. This case study hopes to be a means of inspiring new social entrepreneurs.

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Hugging Like Koalas Do: The Story of KitapKoala, a Social Enterprise From Istanbul, Turkey

Abstract