Marketing Services Globally: The Benefits of E-Learning

Felicia Blacher-Wilson (Southeastern Louisiana University, USA), Evan G. Mense (Southeastern Louisiana University, USA) and Michael D. Richardson (Southeastern Louisiana University, USA)
Copyright: © 2011 |Pages: 326
EISBN13: 9781613503812|DOI: 10.4018/978-1-60960-599-5.ch019
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E-learning and distance learning technologies have accelerated tremendously during the last decade. Changes in development and delivery include altered instructional methods and the expansion of support services for e-learning activities. Many business and political leaders speculate that globalization is indeed connecting international political, economic, cultural, and social life. These new Information Technologies significantly affect most aspects of higher education. Changes in teaching/learning and administration have impacted everyone associated with applying technology to global delivery of services. E-learning has increasingly become the vehicle of choice for many corporate clients who are actively engaged in creating diverse international markets for their goods and services.
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