Handbook of Research on Global Business Opportunities
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Handbook of Research on Global Business Opportunities

Bryan Christiansen (PryMarke, LLC, USA)
Indexed In: SCOPUS View 2 More Indices
Release Date: October, 2014|Copyright: © 2015 |Pages: 672
ISBN13: 9781466665514|ISBN10: 1466665513|EISBN13: 9781466665521|DOI: 10.4018/978-1-4666-6551-4


In the modern globalized economy, it is important for businesses of all sizes to take advantage of the opportunity to enter diverse markets around the world. Through an international presence, organizations can remain competitive.

The Handbook of Research on Global Business Opportunities combines comprehensive viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts. This handbook is an essential reference source for business executives from both large and small firms, business scholars, researchers, academics, students, and professionals.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Business Law
  • Business Networks
  • Competition
  • Global Business Trends
  • Human Resource Management
  • Internet Business Options
  • Marketing and Sales
  • Supply Chain Management

Reviews and Testimonials

Christiansen presents students, academics, researchers, and professionals working in a variety of contexts with a collection of academic papers and essays examining various business enterprises from around the globe in a variety of businesses sizes and models. The twenty-five selections that make up the text are focused on global market trends, cultural management for multinational enterprises, leveraging business model innovation in the international space industry, corruption, business climate, and economic growth, and a wide variety of related subjects. Brian Christiansen is a business analytics and management consultant.

– ProtoView Book Abstracts (formerly Book News, Inc.)

This book covers some of the most important aspects of international business, from the state of the global economy to the problem of corruption. As such, this text is of great importance to all international firms, both large and small. With insight from a vast array of geographic and industrial settings, the editors have taken great care in ensuring that the contents are relevant to a broad range of readers. Recommended.

– Dr. Christopher Richardson, Graduate School of Business, Universiti Sains Malaysia

Table of Contents and List of Contributors

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Author(s)/Editor(s) Biography

Bryan Christiansen is the Chief Executive Officer of Tactical Systems, LLC in Indiana, USA. A former business lecturer at universities in Turkey, Russia, and the USA, he has traveled to 41 countries where he has conducted international business since 1985 in multiple languages and various industries with Global 500 firms and smaller. Christiansen received his Bachelor of Science degree in Marketing at the University of the State of New York in 1996 and his MBA degree at Capella University in 2003. The author of 20 Reference books on business, economics, and psychology, he is currently working on his Doctor of Business Administration degree at Middlesex University in London, England and is expected to graduate in 2020.