Knowledge Management Strategies for Business Development

Knowledge Management Strategies for Business Development

Meir Russ (University of Wisconsin - Green Bay, USA)
Indexed In: SCOPUS View 1 More Indices
Release Date: September, 2009|Copyright: © 2010 |Pages: 446
ISBN13: 9781605663487|ISBN10: 1605663484|EISBN13: 9781605663494|DOI: 10.4018/978-1-60566-348-7

Description

As economies continue to evolve, knowledge is being recognized as a business asset and considered a crucial component of business strategy. The ability to manage knowledge is increasingly important for securing and maintaining organizational success and surviving in the knowledge economy.

Knowledge Management Strategies for Business Development addresses the relevance of knowledge management strategies for the advancement of organizations worldwide. This reference book supplies business practitioners, academicians, and researchers with comprehensive tools to systematically guide through a process that focuses on data gathering, analysis, and decision making.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Business and knowledge strategies
  • KARMA-knowledge assessment review and management audit
  • Knowledge at individual and organizational levels
  • Knowledge flow in hospitality
  • Knowledge management case studies
  • Knowledge management creation
  • Knowledge management for effective sales and marketing
  • Relational flexibility
  • SMEs and competitive advantage
  • Strategic alliances and knowledge management strategies

Reviews and Testimonials

Realizing that, in 1997 I developed one of the first classes that taught Knowledge Management in a Graduate Business program. Since then, I have been researching, consulting and teaching that subject in numerous countries and academic institutions, never having found a text that would completely satisfy my needs....This book is the fruition of our dream.

– Meir Russ, University of Wisconsin - Green Bay, USA

The text is the most comprehensive, innovative and thoughtful recognition of the contemporary stage of research into Knowledge Management (KM) currently available. The content covers a wide range of critically important KM issues which may be considered, adopted and exploited towards the development of business. The uniqueness of the text is a testament of the commitment, expertise and experience of the contributors. This collaboration has yielded a formidable outcome that will be, '..... a source of wisdom and knowledge for future generations'.

– Professor Raymond A Hackney, Chair in Business Systems, Brunel University, UK

Knowledge Management Strategies for Business Development is a fascinating topic for business leaders and c-level executives. The book starts with discussions about knowledge and what it means for business practitioners, moving into discussions about how to manage and audit knowledge, followed by the challenges of organizations to deal with knowledge management. It then moves into providing business leaders and executives concrete strategies on how to deal with such critical challenges. This book is a great resource for business leaders and c-level executives on how to deal with issues related to organizational knowledge in their firms. Moreover, this book is a great resource for enthusiastic managers, such as graduate level management and business students that have business experience, in providing them the tools and guides on proper strategies to knowledge management.

– Yair Levy, Ph.D., Nova Southeastern University

The book will be of assistance to executives and managers who are interested in KM and business strategy and its applicability to their own business requirements. It will also be of interest to advanced undergraduates or postgraduates taking classes in business strategy and KM. Researchers will find the book extremely useful as it consolidates much of what is currently being pursued in KM regarding business strategies. The comprehensive reference list will be particularly helpful in this regard. This is a book I personally enjoyed reading very much.

– PEDRO SOTO-ACOSTA, UNIVERSITY OF MURCIA

Table of Contents and List of Contributors

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Preface

TENTATIVE

This book is ten years in the making and long overdue. I realized in 1996 that what I had been studying under the subject matter of technology transfer (with Michael Camp) since 1994, should actually be referred to as managing knowledge. Realizing that, in 1997 I developed one of the first classes that taught Knowledge Management in a Graduate Business program. Since then, I have been researching, consulting and teaching that subject in numerous countries and academic institutions, never having found a text that would completely satisfy my needs. I have been talking to Robert for years about the need to write a book and later with Jeannette. The IGI Global editor suggested editing a book on the subject. This book is the fruition of our dream. Four chapters in the book are ours. The reader will also find two chapters that were written by students who have taken some of my classes and I thought would be great additions to this book. The rest of the chapters are from collaborators who I came to know at different venues over the last few years, and who have graciously agreed to share their knowledge and experience as a chapter in this book.

Now, I have to thank all the people who have had a direct or indirect impact on me during the last thirteen years. This is a very long list, and I am in no position to list all of them. I apologize in advance for not mentioning all of them individually, as many of them deserve.

Still, here are those that I thank deeply and personally. First and foremost I have to thank the love of my life, my wife Fay for her endless patience with my meshugas and for being an endless source of love and support in more ways than I can acknowledge. I also want to thank my children Ira, Yaara, Maytal and Yifat, their spouses, boyfriends and kids for being an endless source of joy and inspiration. My deceased parents (Henryk and Anna Russ), my deceased father in law (Leo Pepper) and my mother in law (Sue Pepper) were and still are an endless source of motivation and encouragement.

I cannot mention by name the many hundreds of students that I have had in my Knowledge Management classes over the past twelve years (at Franklin University, Columbus, OH; Roosevelt University, Chicago; University of Wisconsin—Green Bay, Silver Lake College, Northeast Wisconsin, BEM, Bordeaux, France and the GSA Master program at the University of Pisa, Italy) who asked difficult questions, forced me to think, and made comments on early ideas and drafts. I will be remiss not to mention the few who had a significant impact and helped me along the way above and beyond the usual student help. They are (in alphabetical order): Nancy Amaral, Warren Boerger, John Francis, Abe Joseph, Erik Jul, John Klaus, Phil Mattek and Roger Pfister.

I also cannot thank personally the hundreds of business executives and managers who provided me with their time and wisdom, advice and questions, to make this book what it is. The few that made a significant impact on my understanding of the strategic importance of managing knowledge are: Susan Mott at Nationwide Insurance; at Worthington Industries, John P. McConnell, John Christie; Roger Campbell, John Lamprinakos, Virgil Winland, Ralph Roberts and John Slane; at Syngenta, John Scheuring, Khoon Min Chin and Steve Holt; John Corbett at Awhere; Mike Sayre at Pinnacle Data Systems; Martin Dillon at OCLC; David Ward at NorthStar Economics, Inc.; Bob DeKoch at The Boldt Company; Jim Golembeski at Bay Area Workforce Development Board; Paul Jadin and Nan Nelson at Green Bay Area Chamber of Commerce; Barb Fleisner at Advance, Green Bay Area Economic Development; Paul Linzmeyer at ISO, Inc.; Greg Gauthier at Foxwood Associates; Jerry Murphy at New North, Inc.; Tim Weyenberg and Howard Bornstein at Foth & Van Dyke, LLC; and Eitan Yudilevich at Bird Foundation.

Throughout my academic career I have had many outstanding professors, colleagues and personal friends that have had a major impact on my academic development in this and in related areas. This might be the right time to thank them personally. Deep thanks go to Eitan Muller, Shlomo Kalish, Elie Segev, and Shlomo Globerson at Tel Aviv University; to Morris Teubal and Tamar Yinnon at the Jerusalem Institute for Israel Studies; to Dan Carmon, Yehuda Harel and Elie Abrahami at Yad Tabenkin; to Don Sexton, Paul Nutt, David Greenberger, Bob Backoff, Riad Ajami and Michael Camp at The Ohio State University; to Bart Schiavo, Ray Forbes, Bill Rives, Dick Curtis, Jay Young and Shah Hasan at Franklin University; to Karl Zehms, Fritz Erickson and Marilyn Sagrillo at UW-Green Bay; to Miltiadis Lytras at the University of Patras; to Ray Hackney at Brunel University; to Knut Ingar Westeren at North Trondelag University College; to David A. McEntire at University of North Texas; to Ernest Sternberg at State University of New York Buffalo: to Mike Santoro at Lehigh University: to Anja Schulz at Technische Universitat Dortmund: to Jeffrey Rafn at Northeast Wisconsin Technical College: to Manuel Rodenes-Adam at Universidad Politecnica de Valencia: to Emmanuel Carre at BEM, Bordeaux Management School; to Leopold Kahn at BEM, Bordeaux Management School: to Pedro Soto Acosta at Universidad De Murcia: to Bill Hynes at Saint Norbert College in De Pere, Wisconsin; to Silvio Bianchi Martini and Marco Allegrini at the University of Pisa; to Murray Jennex at San Diego State University, and to Riccardo Paterni at Professione Lavoro.

Also I have to thank the two Assistant Development Editors whom I worked with at IGI Global, Rebecca Beistline and Christine Bufton, as well as to Kelly Anklam (at UW-Green Bay) for her ongoing editing of my writing, without whom this book would never have been published.

Another thank you goes to the members of my editorial advisory board: Leif Edvinsson at Lund University and Kuan Yew Wong at Universiti Teknologi, Malaysia, as well as to my two reviewers: Jack Aschkenazi at American Intercontinental University and Michael Knight at UW-Green Bay.

Lastly, I have to thank my two long time academic collaborators: Robert Fineman and Jeannette Jones at American Intercontinental University for their ongoing support and help over the last twelve years. I don’t think I have words to express my gratitude for the many hours they spent with me on this book.

As always, the mistakes that remain are my personal responsibility.

    Editor
    Meir Russ, University of Wisconsin - Green Bay, USA

Author(s)/Editor(s) Biography

Meir Russ received his PhD from The Ohio State University in strategic management, entrepreneurship, and international business. He also has an MBA and a BScEE from Tel Aviv University. He is currently an associate professor with the University of Wisconsin, Green Bay. Dr. Russ currently teaches undergraduate and graduate classes in management and marketing. He also teaches a strategic emergency preparedness, planning and implementation class in the certificate for emergency management Master of Administrative Science Program at UW-GB. His research interests include knowledge-based strategies, the use of knowledge management for hospital preparedness and the new-knowledge based economic development, among others. In addition to his academic focus, Dr. Russ serves in a consulting capacity with a number of multinational companies in the area of global strategic management and knowledge management.

Indices

Editorial Board

TENTATIVE
  • Leif Edvinsson, Lund University, Sweden
  • Kuan Yew Wong, Universiti Teknologi, Malaysia