Managerial Strategies and Practice in the Asian Business Sector

Managerial Strategies and Practice in the Asian Business Sector

U Zeyar Myo Aung (Tourism Promotion and International Relations Department, Myanmar) and Patricia Ordoñez de Pablos (The University of Oviedo, Spain)
Release Date: December, 2015|Copyright: © 2016 |Pages: 395
ISBN13: 9781466697584|ISBN10: 146669758X|EISBN13: 9781466697591|DOI: 10.4018/978-1-4666-9758-4


Due in part to globalism and economic development, the Asian business sector has been rapidly expanding. Thanks to the increasing industrialization and economic growth of China and India in particular, tourism as well as business opportunities in the Asian sector are booming.

Managerial Strategies and Practice in the Asian Business Sector is a comprehensive reference source for theories and practices related to business integration in Asian countries. The research presented within this timely resource closely examines a number of essential topics such as ethics, competition, and entrepreneurship in an era of globalization and economic expansion. Illustrating innovative insights concerning the development of business strategies in this growing region, this book is an invaluable reference for business executives, students of business, academics, policy makers, or any professional concerned with globalism and the intricacies of Asian business and information technology integration in the Asian business sector.

Topics Covered

The many academic areas covered in this publication include, but are not limited to:

  • Asian Business
  • Asian Economics
  • Economic Development
  • Entrepreneurship
  • Globalization
  • Social Development
  • Sustainable Business
  • Tourism

Reviews and Testimonials

Sixteen papers examine business practices in specific Asian counties and explore how those practices can be improved to encourage economic expansion and social development. The contributors discuss shadow banking, knowledge management, business ethics for employee development in Pakistan, the grooming industry in India, internationalization of Chinese pharmaceutical firms, hedging in China’s gold futures market, and Korean logistics companies operating in China.

– ProtoView Reviews

Table of Contents and List of Contributors

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Author(s)/Editor(s) Biography

Zeyar Myo Aung is a Masters Degree holder in Business Administrations specializing in the field of Human Resources Management. Key interests focus upon international tourism, human resources development, establishment of sound organizational culture for the organizations. Experienced in preparing complex multi-disciplined yet visionary strategies, reports and proposals; policy and strategic planning; product development; developing and managing work programmes, budgets and accounts; supporting and coordinating the participation and interests of different stakeholders; conceiving projects; networking; team building; working in multi-cultural teams; undertaking field and contextual research; presenting oral and written progress reports; teaching, lecturing, coaching, advising and mentoring. Having worked in a development context for more than thirteen years, Aung has a detailed and insightful understanding of the tourism industry. He is also well aware of principles and procedures of human resources development as he has been fully utilizing his knowledge gained from his MBA course into his workplace. He also has a solid network of professionals from the public and private sectors both in and outside of the country.
Patricia Ordóñez de Pablos is a professor in the Department of Business Administration and Accountability in the Faculty of Economics and Business at The University of Oviedo (Spain). She holds a degree in Business Administration and a PhD (University of Oviedo, Spain). She completed her education in The London School of Economics (UK). Her teaching and research interests focus on the areas of strategic management, knowledge management, human resource management and Asia. She has wide experience as expert, reviewer and panel member for several international organizations, research agencies and ministries in areas related to the Science and Technology: European Commission (Horizon 2020), the Irish Research Council Government of Ireland (GOI), the Australian Research Council, the Slovak Research and Development Agency, the Hungarian Scientific Research Fund (OTKA), the Greek Ministry of National Education and Religious Affairs, and the National Agency for Project Evaluation (ANEP, Spain), among others. She is Editor-in-Chief of the International Journal of Learning and Intellectual Capital (IJLIC) and the International Journal of Strategic Change Management (IJSCM). She is also Editor-in-Chief of IGI Global’s International Journal of Asian Business and Information Management (IJABIM), as well as editor for a number of IGI Global book publications and a full book series.