What is Digital Model

Society 5.0 has implemented the use of new digital technologies, overcoming traditional active learning systems with means and methodologies that extend the involvement of the digitized user. This trend has revolutionized how organizations and companies deliver their services through interconnected and interoperable platforms. The prevalence of new media has led to the adoption of applications that exploit gamification techniques and serious games to transfer reality into new virtuality. The contribution analyses procedures and methodologies that can be adapted to digitalize cultural heritage, focusing on the theatrical and musical entertainment sector (i.e., opera and theatre). During the COVID-19 pandemic, cultural organizations received significant containment measures to cancel events and openings. Therefore, investing inaccessible and reality-like digital applications through advanced participatory techniques reduced financial and target losses. In this way, the shift from the digital model to the interactive service model for sensory experiences skills the Citizen 5.0.