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What is ROI

Handbook of Research on the Societal Impact of Digital Media
Return on Investment.
Published in Chapter:
Libraries and Digital Media
Jessica R. Olin (Wesley College, USA)
Copyright: © 2016 |Pages: 15
DOI: 10.4018/978-1-4666-8310-5.ch007
Abstract
Both academic and public libraries have, since the inception of the internet and the world wide web, experienced a seismic level of change when compared to the past. The impacts of such specific issues as social media, open access, and the digital divide, and how they change both the short and long term operations and planning for libraries, are considered here through the lens of recent research on these topics. Some attention is also given to gaps in the current research and recommendations are made for further study. Particular attention is given to ways in which these issues overlap for academic and public libraries.
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Use of Influencers in Different Sectors of the Economy
ROI stands for return on investment. This is the calculation of the revenue generated against the money spent on digital marketing.
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Using Carbons Emissions Management Solutions in Practice
Return-on-investment is the amount of return, generally in tangible terms on an investment made.
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Robot Process Automation (RPA) and Its Future
Return on Investment. The measure of gain or loss generated on an investment relative to the amount of money invested.
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Business Intelligence: Strengths, Weaknesses, and Opportunities
Return on investment is a performance metrics to determine gains in organizations.
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Value Propositions for Companies in Their Payment Ads in Networks: How to Generate Value and Return
Return on Investment is a performance measure used to evaluate the efficiency of an investment or compare the efficiency of a number of different investments. The result is expressed as a percentage or a ratio.
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Planning of Wireless Community Networks
Return On Investment, the period in time until the invested money returns back.
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A Cost Model of Open Source Software Adoption
Return on Investments. A model of costs based on the payback of funds allocated for the investments. In the extension of (Putnam et al., 1991) the return concerns funds also allocated for other purposes than a specific investment.
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