Abstract
The ubiquity of new portable devices with internet access and recent events such as the global pandemic caused by COVID-19 and the Russian invasion of Ukraine has highlighted the importance of media and information literacy. In parallel, developing tools based on artificial intelligence will allow the developing of sophisticated disinformative content (deepfakes). This media context demands new and refined informational competences to identify and verify information. This research presents a proposal to develop media and information literacy using AI tools to create audiovisual content. Strategies such as flipped classrooms, thematic debates, and playful activities are used. A selection of evaluation instruments is presented, which, through a pre-and post-experimental design, will allow the evaluation of this proposal and the learning developed by the students.
Key Terms in this Chapter
Artificial Intelligence (AI): Involves the creation of computer systems that possess the ability to carry out tasks traditionally associated with human intelligence, including perception, reasoning, learning, and decision-making.
Disinformation: Also known as deliberate misinformation, encompasses the intentional dissemination of fabricated or distorted information, often through various media channels, aiming to deceive, manipulate, or create confusion among individuals, potentially undermining trust, distorting public discourse, and influencing opinions or actions.
Deepfake: Denotes a form of altered media content, commonly videos, employing artificial intelligence techniques to convincingly substitute or overlay an individual’s face or voice onto another person's body, giving rise to potentially misleading or deceptive portrayals.
Clickbait: Encompasses sensational or deceptive online content, predominantly in the form of attention-grabbing headlines or thumbnails, strategically crafted to entice users into clicking on a link, often with the intention of boosting website traffic or generating advertising revenue.
Information and Communication Technology: Refers to the broad range of technologies, systems, and tools used for gathering, storing, managing, and transmitting information electronically, enabling communication, collaboration, and access to digital resources.
Flipped Classroom: An instructional approach where traditional lecture-based content is delivered to students outside of the classroom, typically through video or online resources, allowing in-class time to be dedicated to interactive activities, discussions, and collaborative learning.
New Literacy Studies: Refers to an interdisciplinary field of research that examines the social, cultural, and contextual aspects of literacy practices, going beyond traditional notions of reading and writing to encompass a broader understanding of how people engage with and make meaning from texts in diverse contexts.
Creative Writing: Involves the skillful utilization of imagination, innovative ideas, and evocative language to craft a wide range of literary compositions, including narratives, poetry, plays, and more, enabling individuals to delve into artistic realms, explore diverse perspectives, and authentically express their thoughts, emotions, and experiences through written form.
Fake News: A form of intentionally deceptive information, encompasses the deliberate creation and widespread distribution of false or misleading content across diverse media platforms, driven by the explicit motive of deceiving, manipulating, or influencing the audience, often resulting in the erosion of trust, polarization of opinions, and disruption of accurate public discourse.
Media and Information Literacy: The ability to access, analyze, evaluate, and effectively use various media forms and information sources in a critical and responsible manner.