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What is Brazilian Policy of 65 Destination Inducers

Sustainability and Competitiveness in the Hospitality Industry
Started in 2008, the state national policy of 65 Destination Inducers, through the regionalization of Brazilian tourism, created the Competitiveness Study, in which the destination seeks competitiveness by planning, measuring, monitoring actions and strengthening the management groups and, consequently, the tourism management. The inducement destinations must have basic and tourist infrastructure and qualified attractions, able to attract and/or distribute a significant number of tourists to the territory and boost the economy where they are located.
Published in Chapter:
Crisis Management Modus and Sustainability in Touristic Destinations: Lessons From COVID-19
Magnus Emmendoerfer (Universidade Federal de Viçosa, Brazil) and Elias Mediotte (Universidade Federal de Viçosa, Brazil)
Copyright: © 2022 |Pages: 32
DOI: 10.4018/978-1-7998-9285-4.ch009
Abstract
This study aims to point out what measures were adopted at the local level to face the pandemic caused by COVID-19. The challenge of the current context lies in the pressures from the trade-off between the reopening of economic activities of a municipality in which tourism is the only economic activity and the recommendations for isolation and social distancing, except essential services. Utilizing documentary and content analysis, this study enabled the authors to consider the locus defined in the case study as a municipality of atomized governance, prioritizing economic aspects to the detriment of socio-environmental and socio-cultural aspects in the constituent phases of the crisis management modus now conferred and (re)adapted. Moreover, sustainable planning that proposes and harmonizes the recovery of the local tourism industry with the precepts of sustainability advocated by the United Nations was absent, given the impacts caused by COVID-19 in the post-pandemic scenario.
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