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What is BSC

Handbook of Research on Decision-Making Techniques in Financial Marketing
Balanced Score Card
Published in Chapter:
The Importance of PESTEL Analysis for Environmental Scanning Process
Tuğberk Çitilci (Nisantasi University, Turkey) and Murat Akbalık (Marmara University, Turkey)
DOI: 10.4018/978-1-7998-2559-3.ch016
Abstract
Strategy and tactic are two inseparable dynamics for organization which can be the same as a chess game. Organizations' theoretical infinite life cycle needs well-established strategic management. To create competitive advantage among competitors, top management of organizations must scan environmental factors very carefully. Without environmental scanning process organization can be viewed as blind and deaf in an ecosystem which definitely ends with shutdown of activity. Environmental scanning has two parts; internal environmental analysis and external analysis which aim to create early signals for organization. Internal analysis deals with micro-based factors which can be controlled by organization whereas external analysis universe is larger and wider when compared to internal analysis. External analysis covers all the factors such as political, economic, social, technological, environmental, and legal, which an organization cannot control and cannot affect. This type of analysis can be named as top-down approach analysis aims to create competitive advantage.
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Empirical Verification of the Performance Measurement System
BSC is a managerial tool of four perspectives, which focuses attention of management on only a few most important KPIs.
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Computer Architectures and Programming Models: How to Exploit Parallelism
Barcelona Supercomputing Center is a public research center located in Spain. It was founded in 2005 and holds the supercomputer MareNostrum.
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Community Science and Technology and Its Meaning to Potential Requirement
It is a University Degree or Higher Degree. Normally is treated as graduate program in the European countries and other followers. Normally the program offers with 2-4 year of duration.
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Performance Measurement Systems for Healthcare Organisations
Simple tool that somehow has standardized how to measure (and manage) organizational performance.
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Full Text Chapter Download: US $37.50 Add to Cart
Full Text Chapter Download: US $37.50 Add to Cart
Empirical Verification of the Performance Measurement System
BSC is a managerial tool of four perspectives, which focuses attention of management on only a few most important KPIs.
Full Text Chapter Download: US $37.50 Add to Cart
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