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What is Compulsion Loop

Handbook of Research on Pathways and Opportunities Into the Business of Esports
From cognitive psychology, the mechanism that keeps gamers engaged with a game. It involves many design elements that have been created in order to make a player more likely to remain engaged in a game or game system over time, including periodic and hierarchical rewards. See “The Grind.”
Published in Chapter:
Pwning Noobs for Fun and Profit: eSports and Entrepreneurship
Timothy B. Michael (University of Houston-Clear Lake, USA) and Melissa A. Williams (University of Houston-Clear Lake, USA)
DOI: 10.4018/978-1-7998-7300-6.ch003
Abstract
The last decade has seen tremendous growth in the use of social media, and online gaming has embraced streaming, allowing for more and more spectators each year. Streaming can generate viewership and ultimately revenue for more accomplished gamers. Individuals can stream live and record their exploits across a variety of gaming experiences, and this provides an opportunity for eSports athletes to turn their hobby into a growing source of income. In addition, elite players can find national or global sponsorships and contribute to charities on the basis of gaming tournaments and worldwide events. The landscape for creating entrepreneurship opportunities is developing over time. This chapter discusses the practical considerations for building a business around game streaming, sponsorship, and competition. The chapter should be beneficial for both beginning and accomplished gamers.
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