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What is Tourism Business

Handbook of Research on Smart Technology Applications in the Tourism Industry
Business tourism is the provision of facilities and services to the millions of delegates who annually attend meetings, congresses, exhibitions, business events, incentive travel and corporate hospitality.
Published in Chapter:
QR Code Applications in Tourism
Eda Özgül Katlav (Nevşehir Hacı Bektaş Veli University, Turkey)
DOI: 10.4018/978-1-7998-1989-9.ch005
With the development of technology, new innovative approaches emerge day by day. With the internet and mobile devices being used more actively, many applications provide great convenience to our lives. This situation has brought about many changes and developments when it is evaluated in terms of both businesses and consumers. Enterprises are using applications that will increase customer satisfaction and loyalty to be different from competitors, adopt in the market, interiorize a sustainable policy, and make more profit. Some technological applications will save customers time and increase satisfaction and loyalty in tourism enterprises and all other businesses. One of these applications is the use of QR codes.
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