An individual’s unique knowledge, perceptions, and beliefs about the individual attributes of a destination which are observable, descriptive and measurable.
Published in Chapter:
The Unfolding Theories on Destination Image, 1990-2020: A Content Analysis Approach
Fatima Lampreia Carvalho (Faculty of Economics and Research Centre for Tourism, Sustainability, and Well-Being (CinTurs), University of Algarve, Portugal), Bernadete Dias Sequeira (Faculty of Economics and Interdisciplinary Centre of Social Sciences (CICS.NOVA), University of Algarve, Portugal), Magda Wikesjö (Faculty of Economics, University of Algarve, Portugal), and Célia M. Q. Ramos (ESGHT and Research Center for Tourism, Sustainability, and Well-Being (CinTurs), University of Algarve, Portugal)
Copyright: © 2020
|Pages: 26
DOI: 10.4018/978-1-7998-3156-3.ch015
Abstract
This chapter examines a 30-year collection of tourism destination image (TDI) components and scale attributes sourced from tourism and hospitality studies to assess the scientific field at hand. From the 1990s, it was clear that cognitive, affective, and overall (holistic) images were involved in destination image formation. Cognitive psychology is crucial to explain tourists´ behaviour, but tourism studies are not simply a branch of cognitive psychology. This study taps into the multidisciplinary character of destination image. At stake are propositions and theories applicable in tourism such as the theory of self-congruity, self-concept, brand signal theory, destination source credibility, novelty seeking theory, and brand equity theory. The intention of the present chapter is to map its theoretical ground and underlying hypotheses by means of a systematic literature review and point out sub-studied dimensions of TDI.