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What is Personal Commercial

Development of Employability Skills Through Pragmatic Assessment of Student Learning Outcomes
An oral self-marketing tool that is used to deliver one’s achievements and accomplishments in not more than 60 seconds to an individual or group selection panel in order to make appropriate decisions for a job or other placement.
Published in Chapter:
Carving a Niche for Graduate Employability: Means and Measures
Mohammed Saud (National University of Science and Technology, Oman), Trinette Fernandes (National University of Science and Technology, Oman), and Punam Datt (National University of Science and Technology, Oman)
DOI: 10.4018/978-1-6684-4210-4.ch005
Abstract
This chapter aims to explain the professional training received by university students to craft their employability skills and the way the learning outcomes are tested. It is of vital importance for students to emerge as successful professionals and entrepreneurs with unique attributes. They are required to develop and demonstrate skillsets that meet the expectations of prospective employers in the industry. The National University of Science and Technology, Oman has recognised this need and is committed to providing its students a learning experience that enables them to make a signature presence in the world of work and business. Thus, the university has developed a structured approach to integrate employability and self-employability skills development courses into the curriculum for all students across various study programs and has designed robust methods and techniques to teach and to test the learning outcomes so as to make the assessment and evaluation meaningful and effective.
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