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What is Ethnography

Educational Research in the Age of Anthropocene
A research methodology in which the researcher spends an extended period of time submerged in the research setting.
Published in Chapter:
Adults Researching Pre-Schoolers in More-Than-Human Contexts: Rethinking Ethnographer Roles in the Age of the Anthropocene
Fiona Scott (Sheffield Hallam University, UK) and Jo Bird (University of New England, Australia)
Copyright: © 2019 |Pages: 34
DOI: 10.4018/978-1-5225-5317-5.ch006
Abstract
Drawing on their reflective conversations, the authors argue that existing educational research paradigms may be insufficient for understanding how researchers are mutually affecting, and affected by, encounters with both the human and more-than-human, as spoken of in Rautio and Jokinen, whilst engaging in ethnographic research with pre-school children. Through empirically grounded reflections in the social and material spaces of kindergartens and family homes, we aim to reflect and raise critical questions about existing educational research paradigms, focusing on: 1. The intrinsic tensions between child-centered and post-human paradigms. 2. The (in)stability of researcher identity in the Anthropocene. 3. The unique research context(s) of early childhood play. The chapter concludes by proposing for debate several new norms for the kind of ‘identity work' in which researchers grappling with the emergent post-human and Anthropocentric traditions might consider engaging.
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A History of Film as Method
A qualitative methodology that involves close knowledge and interaction within a given space and time.
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Practices of Netnography and Mixed Quantitative Data Analysis Methods in Experiential Marketing
A type of qualitative research that does not seek to explore the cultural and symbolic aspects of people's actions and the context in which those actions occur.
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A Bird's Eye View of Qualitative Research
A qualitative research method that involves extensive observation and engagement within a specific cultural or social group to gain an in-depth understanding of their practices, beliefs, and values.
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Nethnography: A Naturalistic Approach Towards Online Interaction
Research technique used traditionally in Anthropology, in which long term permanence of the researcher in the field and systematic description of social situations provides data for analyzing the culture of a given group or society.
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The Use of Geolocalized Social Networks Information to Guide and Enhance the Design of Local Cultural and Tourist Policies
This is an anthropological method used in sociology, cultural studies, consumer research, and a variety of other social science fields to study people and cultures.
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A Practice Perspective on Transforming Mobile Work
A qualitative and holistic research method that studies people in their everyday activities and in their own environment with e.g. observing and interviewing. Ethnography refers also to research as a produced text.
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Re-Conceptualizing Race in New York City's High School Social Studies Classrooms
The study of a culture or society based on observation of its members.
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A Field Experience in Education in Havana, Cuba: Rewards and Challenges
Participation in and documentation of the life and routines of an aspect of culture in its natural setting.
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Technological Digital Disruption in the Age of Artificial Intelligence: A New Paradigm for Leadership
The examination study of people in their particular environment via the utilization techniques such as member surveillance and face-to-face interviewing.
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The Stakes of Social Media: Analyzing User Sentiments
A research method used by sociologists to study and comprehend groups, organizations, and communities.
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Using UDL in Graduate Programs in Education to Erode Pedagogical Tension and Contradictions: Doing What We Preach
Ethnography is a methodological approach which has emerged from the field of Anthropology. It encourages researchers to explore phenomena from the perspective of individuals who, through their lived experience, are experts on them, and have an immediate connection to them. Ethnography includes sets of methodological strategies which encourage the researcher to explore cultures, sub-cultures, communities, networks, and relevant groups from an insider perspective. It requires taking the time to observe, listen to, and understand the participant group from an insider stance.
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Critical Duoethnography: A Social Justice Research Methodology for Educational Researchers
Research focused on understanding cultures and subcultures; deriving meaning from what and who shapes culture as well as the power dynamics at play that are reflected directly in the research question(s) driving ethnographic inquiry.
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Promises and Challenges of Medical Patient Healthcare Portals in Underserved Communities: The Case of Einstein Medical Center Philadelphia (EMCP)
Methodology based on cultural anthropology that counts on the social understanding of the experience gained by the researcher in studying a culture group rather than interviews or surveys of others.
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Gendering Play, Producing Bodies: The Consequences of Gender in Play Specialism Strategies
A research methodology characterized by long-term immersion into the lives of the research subjects.
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The Theory of Risk Perception Geared to Tourism and Hospitality Fields
It is considered as a system of research which dissects cultural phenomena where the fieldworker observes the society from the native’s point of view.
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Human Factors Assessment of Multimedia Products and Systems
A method of collecting user data in which the user is observed in their natural environment using the product. Ethnography differs from contextual inquiry in that there is limited interaction with the user in ethnography.
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Understanding and Using Virtual Ethnography in Virtual Environments
A descriptive account of social life and culture in a particular social system based on detailed observations of what people actually do.
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Evaluating Context-Aware Mobile Interfaces for Professionals
An evaluation method in the analysis stage during which end-users are observed and interviewed in their work environment
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Distributed Construction through Participatory Design
The branch of anthropology that provides scientific description of individual human societies.
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SNA as an Integrative Framework: A Holistic Approach to the Study of Organized Crime
The systematic analysis and description of people’s cultures, traditions, and systems of meaning.
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From Ethnography to Interface Design
A collection of techniques used for gathering and organizing field materials from observational studies, involving detailed observations of activities within their natural setting, to providing rich descriptions of people, environments and interactions.
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Finding Meaning in Online, Very-Large Scale Conversations
is a methodological technique for examining and understanding community life.
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Web Log Analysis: Diversity of Research Methodologies
A qualitative study in which the researcher observes members of a chosen group in a natural environment over a long period of time.
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Perceptions of Teacher Candidates' Experiences in Paired Placements: Perceptions of Paired Placements
A form of study of an intact cultural group within a specific context. This is an important form of qualitative research.
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Data Speaks: Use of Poems and Photography in Qualitative Research
Focuses on the sociology of meaning through close field observation of socio-cultural phenomena. Typically, the ethnographer focuses on a community.
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CMC Research in Latin America and Spain: Metaanalyses From an Emergent Field
Genre of writing that presents varying degrees of qualitative and quantitative descriptions of human social phenomena, based on fieldwork.
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Critical Ethnography in a Language Classroom: Learning to Become an Equitable Practitioner
A branch of anthropology that is concerned with studying and recording the customs, cultures, and practices of people and/or communities.
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Social Identities, Group Formation, and the Analysis of Online Communities
Ethnography is a method of research primarily concerned with the description of natural human communities (Munroe, 2000) and enables the interpretation of the flow of social discourse (Gertz, 1973/2000).
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Multiplayer Online Game Research: Navigating an Unreal-yet-Real Terrain
A research methodology which provides detailed, emic, and holistic descriptions of cultural norms and behaviors (Dörnyei, 2007).
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Creativity in Action: Creative Multimedia SMEs in Manchester
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Generations in Transition: Navigating in the Cybersecurity-Infused Job Market
Ethnography is a qualitative research method used to study and understand human societies and cultures. Ethnographers immerse themselves in the culture or community they are studying, often through participant observation and interviews, to gain deep insights into the beliefs, behaviors, practices, and social dynamics of the group.
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Home is Where the Hub Is? Wireless Infrastructures and the Nature of Domestic Culture in Australia
A qualitative approach that produces a thick description of the ways people live their everyday lives and involves participating in everyday activities, observing what goes on and developing relationships with people in these settings.
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Art and Agency: Transforming Relationships of Power in Iraqi Kurdistan
Based primarily on fieldwork, or on-location research, ethnography is a detailed description of a single culture. Ethnographic field methods primarily include, but are not limited to, conducting in-depth interviews and participant observation, or learning a people’s culture through first-hand participation.
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The Social Study of Computer Science
The term ethnography is used in various meanings, but as a set of methods, it refers to observational and participatory methods that focus on the life of some particular group of people; their culture, behavior, social interactions, and other aspects of their everyday life.
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The Experiences of a Consumer Ethnographer in a Sensitive Research Context: Ethnography in a Squatter Neighborhood
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CMC Research in Latin America and Spain: Metaanalyses From an Emergent Field
Genre of writing that presents varying degrees of qualitative and quantitative descriptions of human social phenomena, based on fieldwork.
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Qualitative Methods in IS Research
Research characterized by an extended period in the field and which involves the researcher being immersed in the community being studied.
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Escape, Confrontation, and Possibilities: Toward a Visual/Filmic Epistemology
A qualitative methodology that involves close knowledge and interaction within a given space and time.
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Visual Ethnography as a Research Methodology: Enhancing the Depth of Scholarship
A research-based methodology supporting the study and interpretation of social organizations and cultures in everyday life.
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Tourism Security: A Conceptual Insight
It is considered as a system of research which dissects cultural phenomena where the fieldworker observes the society from the native´s point of view.
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Self-Consciousness and the Unwillingness to Communicate: An Ethnographic Case Study
A type of social research that involves examining the behavior of the participants in a given social situation and understanding the group members' own interpretation of such behavior.
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Deaf Culture in Inclusive Schools
As a form of qualitative research, ethnography allows for examination of the patterns of shared behavior, beliefs, and language of a culture-sharing group.
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