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What is Frontal Impact Score

Chapter 17
Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics
This test simulates frontal impact between two cars with a speed of about 55km/h. Tests prove that airbags are of added value to support the occupant's head and that seat belts prevent the occupant’s chest to be projected against the wheel.
Published in Chapter:
Car Safety: A Statistical Analysis for Marketing Management
António Moreira (DEGEI, GOVCOPP, University of Aveiro, Portugal), Monica Gouveia (University of Aveiro, Portugal), and Pedro Macedo (University of Aveiro, Portugal)
Copyright: © 2017 |Pages: 27
DOI: 10.4018/978-1-5225-0997-4.ch017
Abstract
Car safety is an essential feature of marketing strategies for automobile companies. In this work, a statistical analysis on crash tests is conducted based on data available from European New Car Assessment Programme (Euro NCAP). The research work developed in this chapter presents a statistical analysis of the information produced by Euro NCAP, using the SPSS and MATLAB software, and seeks to answer the following research questions: - are there statistically significant differences on adult occupant safety in the six years under study? - are there statistically significant differences among the best-selling car classes regarding safety in frontal collisions? - are electric and hybrid automobiles less secure than their traditional counterparts with respect to frontal collisions?
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