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What is Planet

Linking Cultural Dimensions and CSR Communication: Emerging Research and Opportunities
The environmental bottom line pillar indicates a company’s sustainable environmental practices. This concept requires that a triple bottom line (TBL) organisation cares for nature, does not create irreversible problems, or reduces its environmental impact. A company that follows the TBL approach minimises its ecological footprint (i.e., managing energy use, minimising non-renewable resources, decreasing pollution, making its waste less contaminated before disposing of it in a secure and legal mode).
Published in Chapter:
Emerging Trends in Business Ethics, Corporate Social Responsibility, and Sustainability
DOI: 10.4018/978-1-5225-7946-5.ch002
Abstract
The second chapter explores the evolution of the concepts of business ethics, corporate social responsibility (CSR), and corporate sustainability (CS). It highlights the main advantages and limits of these approaches. The chapter points out how changes in the field of business ethics and CSR lead to the progressive affirmation of CS. This is considered a new business approach in guiding the life of an organisation. CS is analysed with three components: (1) people, (2) profit, and (3) planet. Finally, the work recommends areas for further discussion and research.
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