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What is Small to Medium Enterprise (SME)

Handbook of Research on Managing and Influencing Consumer Behavior
An organisation with between 50 and 250 employees.
Published in Chapter:
Customer Knowledge Management (CKM): Customers as External Knowledge Assets in Small-to-Medium-Sized Software Enterprises (SMEs)
Ciara Heavin (University College Cork, Ireland) and Frederic Adam (University College Cork, Ireland)
Copyright: © 2015 |Pages: 19
DOI: 10.4018/978-1-4666-6547-7.ch023
Abstract
SMEs operating in high-tech sectors are typically reliant on specialist knowledge to help them build the right product with the objective of meeting customer needs. The nature of niche software markets means that products must be closely informed by customer requirements for the software product to be a success. The importance of understanding how smaller organisations manage knowledge has become vital to their success; however, there remains a dearth of empirical research in SMEs in the area of IS research. Using a qualitative analysis approach in five Irish software SMEs, this chapter identifies how this type of organisation leverages their customers as external knowledge resources, with particular emphasis on knowledge acquisition, a Knowledge Activity (KA) in which customers play a significant part. Through the establishment of KAs a firm can develop an approach to Customer Knowledge Management (CKM) to build value-creating relationships with a reliable customer base.
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More Results
Facilitation of Supply Chain Decision Processes in SMEs, Using Information Systems
In European terms, an enterprise which employs fewer than 250 persons and which has an annual turnover not exceeding €50 million, and/or an annual balance sheet total not exceeding €43 million.
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Adoption of E-Commerce in SMEs
For the purpose of this article, SMEs are considered to be those businesses that have from 1-20 employees—small—and 21-50 employees—medium.
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