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What is Interactivity

Chapter 10
Handbook of Research on Politics in the Computer Age
On new ICTs, it has three forms: user-to-system, user-to-user, and user-to-document interactivity.
Published in Chapter:
Political Campaign Communication in the Information Age: Some Difficulties With Basic Concepts
Norbert Merkovity (University of Szeged, Hungary)
Copyright: © 2020 |Pages: 15
DOI: 10.4018/978-1-7998-0377-5.ch010
Abstract
According to scholars, the use of mediatization could be understood as communicative representation of politicians. From this perspective, the concept of mediatization in politics is not an automatism, it is a functional principle of media, more preferably the social media. To understand this activity of politicians on social media, the online attributes of broadcasting media could be conceptualized as self-mediatization of politics. The chapter will look through some of the most used concepts in political communication that aim to interpret the communicative nature of politicians in online campaigns. The used communication techniques on social media set the focus of analysis on the insufficiency of above-mentioned concepts). Besides presenting the main difficulties of basic concepts, this chapter aims to introduce the phenomenon of attention-based politics as a possible solution to research on political campaign communication in information era.
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Chapter 19
Asynchronous vs. Synchronous Interaction
Functions and operations available to the learner that involve, engage, and motivate the learner to interact in a computer-based environment.
Published in Chapter: Asynchronous vs. Synchronous Interaction; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 178
Interaction in Distance Learning
Inherent quality of a medium or learning environment that supports learning or in some way influences interaction between the learner and his or her peer, instructor, subject of study, or the medium itself.
Published in Chapter: Interaction in Distance Learning; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 27
Interactive Whiteboards in the Web 2.0 Classroom
Interactivity is an approach to learning in which teacher and learner interact to ensure understanding, enhance conceptual development and stimulate debate. Learning is stimulated through participation rather than through rote or passive learning which characterises didactic approaches.
Published in Chapter: Interactive Whiteboards in the Web 2.0 Classroom; From: Handbook of Research on Web 2.0 and Second Language Learning
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Chapter 2
Hybridizing Online Learning with External Interactivity
Action or impact by or on the learner involving other elements with which the interactions are at least in part driven by the educational or learning intentions of the learner. May be either: (1) Internal Interactivity – internal to what has traditionally been regarded as the educational event; or (2) External Interactivity – in the sense that it involves one or more elements that are outside the traditionally perceived boundaries of the event.
Published in Chapter: Hybridizing Online Learning with External Interactivity; From: Handbook of Research on Hybrid Learning Models: Advanced Tools, Technologies, and Applications
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Chapter 155
Personalized Advertising Methods in Digital Interactive Television
A two-way communication model providing users with power over the presented content.
Published in Chapter: Personalized Advertising Methods in Digital Interactive Television; From: Encyclopedia of Multimedia Technology and Networking, Second Edition
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Chapter 19
An Algebra Teacher's Instructional Decision-Making Process with GeoGebra: Thinking with a TPACK Mindset
Students manipulating parameters within a piece of technology and receiving immediate feedback.
Published in Chapter: An Algebra Teacher's Instructional Decision-Making Process with GeoGebra: Thinking with a TPACK Mindset; From: Handbook of Research on Transforming Mathematics Teacher Education in the Digital Age
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Chapter 78
Digital Media and New Forms of Journalism
A term used to distinguish new from old media, which refers to the communication process between users and between users and computers, through the media.
Published in Chapter: Digital Media and New Forms of Journalism; From: Encyclopedia of Information Science and Technology, Fifth Edition
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Chapter 120
Recent Advances in Online Consumer Behavior
Degree several communication parties act on each other, the communication medium, and the messages and their synchronization.
Published in Chapter: Recent Advances in Online Consumer Behavior; From: Encyclopedia of E-Commerce Development, Implementation, and Management
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Chapter 5
Online Purchase and Advertising in Latin America: A Consumer Comparison Among Mexico and Colombia
Interactivity is the communication process that takes place between humans and computer software.
Published in Chapter: Online Purchase and Advertising in Latin America: A Consumer Comparison Among Mexico and Colombia; From: Impacts of Online Advertising on Business Performance
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Chapter 4
The Key Elements of Online Learning Communities
reciprocal communication between two or more people, the goal of which is to foster active learning and strengthen social bonds.
Published in Chapter: The Key Elements of Online Learning Communities; From: Handbook of Research on Practices and Outcomes in E-Learning: Issues and Trends
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Chapter 160
Polymer Optical Fibers (POF) Applications for Indoor Cell Coverage Transmission Infrastructure
Occurs when a student works within a multimedia exercise in which the student and the program interchange information in order to complete the exercise.
Published in Chapter: Polymer Optical Fibers (POF) Applications for Indoor Cell Coverage Transmission Infrastructure; From: Encyclopedia of Multimedia Technology and Networking, Second Edition
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Chapter 98
Interactive Digital Television
Usually taken to mean the chance for interactive communication among subjects. Technically, interactivity implies the presence of a return channel in the communication system, going from the user to the source of information. The channel is a vehicle for the data bytes that represent the choices or reactions of the user (input).
Published in Chapter: Interactive Digital Television; From: Encyclopedia of Multimedia Technology and Networking, Second Edition
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Chapter 7
Virtual Museums: Platforms, Practices, Prospect
Involves being reciprocally active as in responsive decision-making where one initiates and is responded to, and where in the process, the interaction changes the course of an act
Published in Chapter: Virtual Museums: Platforms, Practices, Prospect; From: Handbook of Research on Practices and Outcomes in Virtual Worlds and Environments
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Chapter 21
Understanding Consumer Recommendation Behavior
Interactivity is the degree to which mobile phone service users have control over items such as video phone, media, objects, and other similar items.
Published in Chapter: Understanding Consumer Recommendation Behavior; From: Handbook of Research on Mobile Marketing Management
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Chapter 51
New Media and Cultural Identity in the Global Society
The degree of choice and control when new media users utilize information resources and the system.
Published in Chapter: New Media and Cultural Identity in the Global Society; From: Handbook of Research on Discourse Behavior and Digital Communication: Language Structures and Social Interaction
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Chapter 1
How Do You Know If It Is Any Good?: The Development and Application of an Evaluative Framework to Assess Contemporary Children's Books
The dynamic interaction between two or more components (not necessarily people/characters). This enables the reader to actively affect the story outcome through their choices rather than be a passive recipient of the story. In this way they are more intellectually engaged as they need to make decisions.
Published in Chapter: How Do You Know If It Is Any Good?: The Development and Application of an Evaluative Framework to Assess Contemporary Children's Books; From: Handbook of Research on Education and Technology in a Changing Society
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Chapter 17
An Exploratory Study on the Role of Websites in Gastronomy Museum Dialogic Communication
Versatile and interactive communication and relationship in which both parties can negotiate directly.
Published in Chapter: An Exploratory Study on the Role of Websites in Gastronomy Museum Dialogic Communication; From: Handbook of Research on Digital Communications, Internet of Things, and the Future of Cultural Tourism
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Chapter 36
Divergent News Media in Computer Mediated News Communication
The extent to which feedback and user-control over content is possible.
Published in Chapter: Divergent News Media in Computer Mediated News Communication; From: Handbook of Research on Computer Mediated Communication
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Chapter 21
From Distance Education to E-Learning as Integrated Training
Dynamic communication process that allows modification of a message on the basis of the choices made by the users. The message is related to previous messages and to the relationship between them. In a self-instructing course, interactivity depends on the interaction frequency, on the number of available options in each interaction and on the meaning of the interactions with respect to the course goals.
Published in Chapter: From Distance Education to E-Learning as Integrated Training; From: Encyclopedia of Information Communication Technology
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Chapter 16
Using an AI-Supported Online Discussion Forum to Deepen Learning
With discussion forums, interactivity is a communication process that leads to jointly produced meaning.
Published in Chapter: Using an AI-Supported Online Discussion Forum to Deepen Learning; From: Handbook of Research on Online Discussion-Based Teaching Methods
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Chapter 11
The Motivational Features of Digital Math Curricula: A Framework for Supporting Pre-Service Teachers
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Chapter 356
Virtual Tourism and Its Potential for Tourism Development in Sub-Saharan Africa
The degree to which a user of a VR system is able to control the content and appearance of a simulated environment.
Published in Chapter: Virtual Tourism and Its Potential for Tourism Development in Sub-Saharan Africa; From: Encyclopedia of Information Science and Technology, Fourth Edition
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Chapter 20
Transmedia Storytelling as a Corporate Communication Strategy and Its Effect on Corporate Culture
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Chapter 43
Technology Use in an Online MBA Program
Interactivity refers to a reciprocal exchange between two or more parties involved.
Published in Chapter: Technology Use in an Online MBA Program; From: Handbook of Research on Instructional Systems and Technology
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Chapter 19
Attachment to Mobile Phones across Social Contexts
Responding to and modified in accordance with inputs generated through a user’s actions or commands.
Published in Chapter: Attachment to Mobile Phones across Social Contexts; From: Encyclopedia of Mobile Phone Behavior
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Chapter 85
Academics' Perceptions of Using Technology with Face-to-Face Teaching
In the context of using computers or other digital devices, interactivity requires input from the user that triggers an output response from computer system. For example, the user submits an answer to a multiple choice quiz by clicking the selected answer (input), the system responds (output) with an image of either a tick for a correct answer or ‘x’ for incorrect answer. Interactivity may relate to either controlling movement through the content (pace or pathway), or to interaction with the content itself (e.g., manipulate a component in a simulation to see the result).
Published in Chapter: Academics' Perceptions of Using Technology with Face-to-Face Teaching; From: Handbook of Research on Education and Technology in a Changing Society
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Chapter 7
Designing Animated (and Interactive) Infographics for Remote Learning
The ability of a user to engage with a software application to attain various outcomes (like access to information, the running through of a simulation, and others).
Published in Chapter: Designing Animated (and Interactive) Infographics for Remote Learning; From: Building and Maintaining Adult Learning Advantage
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Chapter 91
Dimensions of Student Satisfaction on Online Programs
A reciprocal exchange between the technology and the learner, a process which is referred to as “feedback.”
Published in Chapter: Dimensions of Student Satisfaction on Online Programs; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 68
Social Media's Potential to Facilitate Dialogic Learning
The conception of interactivity can be found in various subjects and disciplines. This study is more oriented towards the communication discipline. First advanced by Rafaeli (1988) , interactivity is defined as to be found in the exchanges between parties. It is the condition of communication in which simultaneous and continuous exchanges occur, and these exchanges carry a social, binding force ( Rafaeli & Sudweeks, 1997 ). Interactivity is “the extent to which communication reflects back on itself, feeds on and responds to the past” ( Newhagen & Rafaeli, 1996 ).
Published in Chapter: Social Media's Potential to Facilitate Dialogic Learning; From: Handbook of Research on Education and Technology in a Changing Society
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Chapter 18
Principles of Instructional Design for E-Learning and Online Learning Practices: Implications for Medical Education
Actions taken by learners for knowledge acquisition, skill development, collaboration, and communication in constructive learning environments.
Published in Chapter: Principles of Instructional Design for E-Learning and Online Learning Practices: Implications for Medical Education; From: Handbook of Research on Advancing Health Education through Technology
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Chapter 595
Telescopic Ads on Interactive Digital Television
It is human-to-human interaction that places the emphasis on two-way communication, mutual discourse, feedback, and so forth, and message-to-human interaction, which is related to aspects of content such as user choice, user (information) control, structure, and so on.
Published in Chapter: Telescopic Ads on Interactive Digital Television; From: Encyclopedia of Information Science and Technology, Second Edition
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Chapter 36
Divergent News Media in Computer Mediated News Communication
The extent to which feedback and user-control over content is possible.
Published in Chapter: Divergent News Media in Computer Mediated News Communication; From: Handbook of Research on Computer Mediated Communication
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Chapter 75
Interactive Multimedia
Refers to the way the user engages in the integration of different media (text, audio, video, graphics, and animation) to enhance the learning process.
Published in Chapter: Interactive Multimedia; From: Encyclopedia of Information Technology Curriculum Integration
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Chapter 104
Interface-Based Differences in Online Decision Making
The ability of the communication system “to answer” the consumer, almost as if a real conversation were taking place (Rogers, 1986).
Published in Chapter: Interface-Based Differences in Online Decision Making; From: Encyclopedia of Multimedia Technology and Networking, Second Edition
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Chapter 159
The Wisdom of Social Media Innovation over the Needs of Online Network Citizens
The extent to which online network citizen perceives two-way communication exist as a process of message exchange through social media innovation.
Published in Chapter: The Wisdom of Social Media Innovation over the Needs of Online Network Citizens; From: Encyclopedia of E-Commerce Development, Implementation, and Management
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Chapter 13
A Text Mining Analysis of Faculty Reflective Narratives on Their Participation in the TeachTech Program at The University of Texas at El Paso: Implications for Integrating IT Technologies Into College Pedagogy
An important dimension of information-communication technologies (or ICTs). This term refers to the process ICT users are provided with the technical capabilities to modify communication contents and to have real-time interactions with participants in a communication process.
Published in Chapter: A Text Mining Analysis of Faculty Reflective Narratives on Their Participation in the TeachTech Program at The University of Texas at El Paso: Implications for Integrating IT Technologies Into College Pedagogy; From: Fostering Communication and Learning With Underutilized Technologies in Higher Education
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Chapter 8
Designing Virtual Agents for Simulation-Based Learning in Virtual Reality
The degree to which a virtual agent acts like the real-world character in reacting to the user actions or inputs.
Published in Chapter: Designing Virtual Agents for Simulation-Based Learning in Virtual Reality; From: Cognitive and Affective Perspectives on Immersive Technology in Education
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Chapter 14
Digital Literacies in Teaching and Learning of Teachers
Action that can be classified into analog-mechanical or electronic-digital. In the first case, the action takes place between the subject and the camera, while in the second, beyond this instance, interactivity expands to cover the information, or content. It makes sense, in the latter case, draw attention to the appearance of interfaces, understanding them as interactive contact zones and exchange of information between man and machine.
Published in Chapter: Digital Literacies in Teaching and Learning of Teachers; From: Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas
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Chapter 13
Brazil 4D: An Experience of Interactive Content Production for Free-to-Air Digital Television
The interactive digital television allows bidirectional communication, allowing the user to interact with the displayed information, and changing the experience and role of the audience watching free-to-air digital television. The return channel is obtained by connecting the free-to-air digital TV converter to fixed networks, mobile phone, or any other type of telecommunications service network.
Published in Chapter: Brazil 4D: An Experience of Interactive Content Production for Free-to-Air Digital Television; From: Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas
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Chapter 6
What Can College Teachers Learn From Students' Experiential Narratives in Hybrid Courses?: A Text Mining Method of Longitudinal Data
A term originally used in information science, computer science, human-computer interaction, communication, and digital humanity research. The concept of interactivity refers to the capability of the information-communication technologies to enable two-way interaction among participants in a communication process to generate the best effects.
Published in Chapter: What Can College Teachers Learn From Students' Experiential Narratives in Hybrid Courses?: A Text Mining Method of Longitudinal Data; From: Theoretical and Practical Approaches to Innovation in Higher Education
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Chapter 10
Real-Time in Cyberspace: Effective, Live Synchronous E-Learning
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Chapter 24
Digital Journalism and Transmedia Narratives in the Communication of Science: From Disruption to Reinvention
The relationship users have with mediums, or users amongst themselves, in this case via the social networks.
Published in Chapter: Digital Journalism and Transmedia Narratives in the Communication of Science: From Disruption to Reinvention; From: Handbook of Research on Digital Transformation Management and Tools
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Chapter 2
Taxonomy of Grid Systems
The ability of a system to timely respond to real-time events requiring rapid response times and synchronous communication.
Published in Chapter: Taxonomy of Grid Systems; From: Handbook of Research on P2P and Grid Systems for Service-Oriented Computing: Models, Methodologies and Applications
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Chapter 3
Artificial Intelligence in Relational Marketing Practice: CRM as a Loyalty Strategy
When there is technology-mediated communication - a type of relationship that causes the behaviour of one system to modify the behaviour of another.
Published in Chapter: Artificial Intelligence in Relational Marketing Practice: CRM as a Loyalty Strategy; From: The Use of Artificial Intelligence in Digital Marketing: Competitive Strategies and Tactics
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Chapter 14
Podcasting as a Tool to Make Online Academic Dissemination More Visible
The level of relationship established between user/s and other user/s (social relationships), and/or between a user and a machine (computer, video game, traditional media like radio, television, press...), with the claim that the protagonist is active and feels part of the communication process, and is able to decide on the future of a number of future events, although this implementation capacity is limited by the options provided by the machine.
Published in Chapter: Podcasting as a Tool to Make Online Academic Dissemination More Visible; From: Improving University Reputation Through Academic Digital Branding
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Chapter 21
Improving the Effectiveness of Research Supervision in STEM Education: Cloud-Based Multimedia Solutions
The ability for both the supervisor and student to communicate and develop a social presence at the same time.
Published in Chapter: Improving the Effectiveness of Research Supervision in STEM Education: Cloud-Based Multimedia Solutions; From: Handbook of Research on Cloud-Based STEM Education for Improved Learning Outcomes
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Chapter 507
Interactivity in Distance Education and Computer-Aided Learning, With Medical Education Examples
Reciprocal events that involve two or more objects and actions via mutual influences.
Published in Chapter: Interactivity in Distance Education and Computer-Aided Learning, With Medical Education Examples; From: Encyclopedia of Information Science and Technology, Fourth Edition
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Chapter 61
Constructing Knowledge through Online Bulletin Board Discussions
One of the main features of modern digital ICTs; refers to the interchange of responses and actions between humans and machines or amongst human beings.
Published in Chapter: Constructing Knowledge through Online Bulletin Board Discussions; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 17
Campus as a Framework for a Networked University
The attribute that measures to what extent the student can actively enter into the use of the information resource while consulting and/or entering information.
Published in Chapter: Campus as a Framework for a Networked University; From: Encyclopedia of Networked and Virtual Organizations
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Chapter 4
Old Media, New Media, and Public Engagement with Science and Technology
A feature of communication and information exchange that includes contingency of future messages based on past and present messages, functionally dynamic process of communication, and/or ability of information consumers to control the flow of information by engaging with it.
Published in Chapter: Old Media, New Media, and Public Engagement with Science and Technology; From: Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media
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Chapter 75
The Positive Impact Model in Commercial Games
Interactivity, in video game terms, is the process by which players experience the results of their actions, in which the game changes the player’s behavior and the player’s actions and choices change the game’s behavior or options.
Published in Chapter: The Positive Impact Model in Commercial Games; From: Handbook of Research on Effective Electronic Gaming in Education
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Chapter 22
Commerce and Gender: Generating Interactive Spaces for Female Online User
For the most part, interactivity is understood as an ability to facilitate interactions similar to interpersonal communications. Considered from within a feminist framework, interactivity is situated within a social, cultural, political and economic context. From design perspective it is an activity that sets online communication apart from other media such as print, film or animation.
Published in Chapter: Commerce and Gender: Generating Interactive Spaces for Female Online User; From: Handbook of Research on Social Interaction Technologies and Collaboration Software: Concepts and Trends
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Chapter 1
LOLA: A Collaborative Learning Approach Using Concept Maps
Process that emerges from the participation of all learners that interact among themselves by an active dialogue, a constant exchange of information, points of view, queries, and ideas that occur in a learning environment.
Published in Chapter: LOLA: A Collaborative Learning Approach Using Concept Maps; From: Handbook of Research on Collaborative Learning Using Concept Mapping
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Chapter 605
The Trends and Problems of Virtual Schools
The relationship between the learner and the educational environment.
Published in Chapter: The Trends and Problems of Virtual Schools; From: Encyclopedia of Information Science and Technology, Second Edition
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Chapter 14
360° Video as an Opportunity for the Inclusion of Product Placement
The term refers to users’ actions and modifications regarding the mediated environment and receiving a feedback.
Published in Chapter: 360° Video as an Opportunity for the Inclusion of Product Placement; From: Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies
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Chapter 27
Understanding Factors that Influence the Effectiveness of Learning Objects in Secondary School Classrooms
Involves promoting constructive activity, providing a user with sufficient control, and certain degree of interaction.
Published in Chapter: Understanding Factors that Influence the Effectiveness of Learning Objects in Secondary School Classrooms; From: Handbook of Research on New Media Literacy at the K-12 Level: Issues and Challenges
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Chapter 245
The Problems and Possibilities of Virtual Schools
The relationship between the learner and the educational environment.
Published in Chapter: The Problems and Possibilities of Virtual Schools; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 62
Internet Consumer Behavior: Flow and Emotions
degree several communication parties act on each other, the communication medium, and the messages and their synchronization.
Published in Chapter: Internet Consumer Behavior: Flow and Emotions; From: Encyclopedia of E-Business Development and Management in the Global Economy
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Chapter 31
The Utilization of Concept Maps as Knowledge Systematization and Text-Authoring Tools in Collaboration-Based Educational Processes: The LOLA Experiment
Process that emerges from the participation of all learners that interact among themselves by an active dialogue, a constant exchange of information, points of view, queries, and ideas that occur in a learning environment.
Published in Chapter: The Utilization of Concept Maps as Knowledge Systematization and Text-Authoring Tools in Collaboration-Based Educational Processes: The LOLA Experiment; From: Handbook of Research on Practices and Outcomes in Virtual Worlds and Environments
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Chapter 32
Instant Messaging (IM) Literacy in the Workplace
The degree to which a reader or listener can respond interpersonally with the writer or speaker.
Published in Chapter: Instant Messaging (IM) Literacy in the Workplace; From: Handbook of Research on Virtual Workplaces and the New Nature of Business Practices
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Chapter 237
Virtual Knowledge-Building Communities
A process- related variable concerning responsiveness that can take place between two or more players (various combinations of human or non-human) exchanging information, under direct or indirect conditions.
Published in Chapter: Virtual Knowledge-Building Communities; From: Encyclopedia of Networked and Virtual Organizations
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Chapter 4
Multimedia Experiences for Cultural Heritage
With regard to the communication between a human and an artifact, interactivity refers to the capacity of the artifact to react at a human behavior.
Published in Chapter: Multimedia Experiences for Cultural Heritage; From: Trends, Experiences, and Perspectives in Immersive Multimedia and Augmented Reality
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Chapter 14
Effectiveness of Social Interactivity in Merchant Websites on Emotional and Behavioral Responses: Study of the Anthropomorphic Virtual Agent and the Commercial Discussion Forum
Interactivity is an empirical phenomenon that occurs when the user acts on the website. It refers to the ease for the internet user and the company operating online to communicate directly with each other. It is the relation that is created between the user and the merchant environment. The proximity between the two partners enhances the shopping experience by creating a human interpersonal relationship.
Published in Chapter: Effectiveness of Social Interactivity in Merchant Websites on Emotional and Behavioral Responses: Study of the Anthropomorphic Virtual Agent and the Commercial Discussion Forum; From: Handbook of Research on the Platform Economy and the Evolution of E-Commerce
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Chapter 150
The Open University of Catalonia as a Virtual University
the basis for the educational relationship on the virtual campus. Interaction involves not just teaching by action, but is established among students, and between these and the university as a whole.
Published in Chapter: The Open University of Catalonia as a Virtual University; From: Encyclopedia of Networked and Virtual Organizations
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Chapter 17
Serious Games and Virtual Reality for Education, Training and Health
Capacity of interact with something, sending actions and receiving feedback.
Published in Chapter: Serious Games and Virtual Reality for Education, Training and Health; From: Handbook of Research on Serious Games as Educational, Business and Research Tools
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Chapter 21
E-Learning: Psycho-Pedagogical Utility, Usability and Accessibility Criteria from a Learner Centred Perspective
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Chapter 15
Creating Cultural Analogues in Virtual Communities through Branding
The capacity to effect reeal-time changes in an environment, which modify subsequent sensory inputs from the environment.
Published in Chapter: Creating Cultural Analogues in Virtual Communities through Branding; From: Handbook of Research on Managing and Influencing Consumer Behavior
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Chapter 9
Faculty Development for Dynamic Curriculum Design in Online Higher Education
The ability of learners to actively engage with instructional content, participate in learning activities, and receive feedback.
Published in Chapter: Faculty Development for Dynamic Curriculum Design in Online Higher Education; From: Dynamic Curriculum Development and Design Strategies for Effective Online Learning in Higher Education
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Chapter 43
(Self-) Educational Effects of Computer Gaming Cultures
Interacitity can be regarded as a key term for the discussion of the new media. In a technical sense, interactivity designates the ability of a system to respond to an input through a certain output (which depends on the inner structure of the responding system). This ability can be implemented in forms of varying complexity. The reception of a mediated message can be regarded as a very simple form of interaction. E-learning software usually displays more complex HCI designs, such as interactive forms of testing, branched courses or systems that are able to adapt to the learner’s abilities. Computer games implement a slightly different form of interaction, while providing a more or less open interaction environment offering a broad range of interaction facilities not limited by didactic strategies. Advanced games can be regarded as highly explorative interactive environments.
Published in Chapter: (Self-) Educational Effects of Computer Gaming Cultures; From: Handbook of Research on Effective Electronic Gaming in Education
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Chapter 17
The Effectiveness of Gamification on Student Engagement, Learning Outcomes, and Learning Experiences
A term that is often associated with an important part of the gameplay. This term refers to the process that users of gamified system can modify, based on the context and characters involved, the state and happening in a digital game by some action through an interface.
Published in Chapter: The Effectiveness of Gamification on Student Engagement, Learning Outcomes, and Learning Experiences; From: Handbook of Research on Creating Meaningful Experiences in Online Courses
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Chapter 19
Lessons Learned from Semiotics: Social and Cultural Landmarks for Transformative Elearning
The communication between teacher and students and among students themselves and, in online courses, can be in discussion conferences, voice over Internet (VOIP), telephone, streamed (real-time transmission) video, or using other technologies.
Published in Chapter: Lessons Learned from Semiotics: Social and Cultural Landmarks for Transformative Elearning; From: Handbook of Research on Transformative Online Education and Liberation: Models for Social Equality
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Chapter 15
A Netnographic Approach on Digital Emerging Literacies in the Digital Inclusion Program AcessaSP - Brazil
This work includes interactivity as a result of interaction contexts between humans and humans, humans and documents and humans and computer systems, in a participatory technology perspective. The expression translates control shifts among senders and receivers.
Published in Chapter: A Netnographic Approach on Digital Emerging Literacies in the Digital Inclusion Program AcessaSP - Brazil; From: Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas
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Chapter 7
A Proposal of Evaluation Criteria for the Quality of ESL/EFL Websites for Autonomous Learning
Feature that allows the website or web-based system to communicate, interact with the user and vice versa. It is crucial in the development of an interactive process like learning and even more in the autonomous or self-learning, where the website or web-based system serves as the “teaching part”. This subcharacteristic of web quality is an essential aspect on the evaluation of both functionality and usability.
Published in Chapter: A Proposal of Evaluation Criteria for the Quality of ESL/EFL Websites for Autonomous Learning; From: International Approaches to Bridging the Language Gap
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Chapter 283
Strengthening the Internal Quality Assurance Mechanisms in Open and Distance Learning Systems
The ability for the learner to respond in some way to the learning materials and obtain feedback on the response; there are two kinds of interactivity: (1) learning materials interactivity, involving the learners’ interaction with the medium, the level and immediacy of feedback the medium itself provides, and the extent to which the medium will accommodate learners’ own input and direction; (2) social interactivity, the extent to which learners interact with teachers and with each other via a given medium.
Published in Chapter: Strengthening the Internal Quality Assurance Mechanisms in Open and Distance Learning Systems; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 179
Interaction in Web-Based Learning
One of the main features of modern digital ICTs, which refers to the interchange of responses and actions between humans and machines or amongst human beings.
Published in Chapter: Interaction in Web-Based Learning; From: Encyclopedia of Distance Learning, Second Edition
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Chapter 6
New Media and Advertising: The Role of Influencers in the Process of Interactivity in Advertising
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Chapter 106
Virtual Teams Adapt to Simple E-Collaboration Technologies
Potential to obtain immediate feedback from other communicants.
Published in Chapter: Virtual Teams Adapt to Simple E-Collaboration Technologies; From: Encyclopedia of E-Collaboration
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