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What is Social Network Analysis

Handbook of Research on Enterprise 2.0: Technological, Social, and Organizational Dimensions
Is the mapping and measuring of relationships and flows between actors (people, groups, organizations, or other).
Published in Chapter:
Brazilian Government’s Training Network for Digital Inclusion: Analysis of Strategies for Improving Interactivity
Silvana Rossy de Brito (Federal Rural University of Amazônia (UFRA), Brazil), Aleksandra do Socorro da Silva (Federal Rural University of Amazônia (UFRA), Brazil), Dalton Lopes Martins (University of Sao Paulo (USP), Brazil), Cláudio Alex Jorge da Rocha (Federal University of Pará (UFPA), Brazil & University of Amazônia (UNAMA), Brazil), João Crisóstomo Weyl Albuquerque Costa (Federal University of Pará (UFPA), Brazil), and Carlos Renato Lisboa Francês (Federal University of Pará (UFPA), Brazil)
DOI: 10.4018/978-1-4666-4373-4.ch032
Abstract
This chapter summarizes several previous studies on the analysis of social networks and presents some challenges in monitoring and evaluating large-scale training programs that make use of social networks. The main objective is to understand the dynamics and identify how information is shared among the participating agents of the training program. In this regard, the authors present various algorithms that apply metrics to social network analysis to assess the evolution of networks throughout the training process, and specifically, to discuss the application of these metrics in the evaluation of large-scale training programs for digital inclusion.
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Facilitating and Evaluating the Development of Positive Interdependence in South African Distance Education: A Social Network Analysis
A method used to focus on the relationships between members of a group to better understand human behavior, in this case the efficiency of networked learning.
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Codespaces: Community Wireless Networks and the Reconfiguration of Cities
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Issues and Methods for Access, Storage, and Analysis of Data From Online Social Communities
The study of social interactions from a network perspective, using tools from graph theory ( Newman, 2010 ).
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Managing Government Agency Collaboration through Social Networks
A structured methodology to analyze the relationships among nodes in a network, where nodes can represent individuals, groups, or organizations. The results of the analysis can be used as a diagnostic to inform the manager of the current structure of the social network and where information silos exist.
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A Study of Friendship Networks and Blogosphere
An interdisciplinary study that involves sociology, anthropology, psychology, computer and information science to analyze complex relationships and model them in a social network.
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Social Network Analysis for Investigating Large Scientific Research Project
The mapping and measuring of relationships and flows between people, groups, organizations, animals, computers, or other information/knowledge processing entities.
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Social Network Analysis
Mathematical technique developed to understand structure and behaviour between members of social system, to map relationships between individuals in social network.
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Social Media Marketing: Web X.0 of Opportunities
Social network analysis is a research methodology utilized in research to investigate the structure and patterns of the relationship between social agents. Examples of sources of relational data include: contacts, connections, and group ties which can be studied using quantitative methodologies.
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Epidemic Estimation over Social Networks using Large Scale Biosensors
Characterization of social networks to infer how network structures may influence the exposure risk among its nodes.
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Computer-Mediated Communication Learning Environments: The Social Dimension
SNA has emerged as a new approach for understanding relationships among participants in an online learning environment. It serves to identify a set of structural variables such as density, connectivity, and heterogeneity that are implied in a network, and incorporates mathematical and statistical devices to measure individual positions within a network of participants.
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Understanding Knowledge Networks Through Social Network Analysis
SNA has been described as “ the mapping and measuring of relationships and flows between people, groups, organisations, computers or other information/knowledge processing entities. The nodes in the network are the people and groups, while the links show relationships or flows between the nodes” ( Krebs, 2006 ). SNA deems relationships significant, and maps and evaluates both formal and informal connections in order to obtain an understanding of what assists or hampers knowledge flow within cooperating divisions. According to Mertens et al. (2013) , SNA employed within an organisation is occasionally referred to as organisational network analysis (ONA). In such an instance, the emphasis is placed on “identifying key networks within organisational boundaries, understanding the structure of personal and group relationships within these networks, and using this understanding to make a difference to business performance” (p. 3). SNAs can therefore be regarded as visual and mathematical tools and techniques that are utilised to identify and analyse relationship patterns among actors within a network. It can be implemented in order to help organisations develop their strategic decisions, promote innovation and to advance the flow of information and knowledge for example.
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The Complex New World of Information Security
An analytical tool used by investigators to identify, understand and evaluate networks of collaborating individuals across disparate and often unconnected sources of data.
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Social Network Analysis and the Study of University Industry Relations
A methodological approach that employs quantitative techniques to analyse social structures.
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Multitasking CMC to Study Connected Organizations
The measure of relations between and among actors (people, computers, groups, organizations, etc.) to approximate the flow of information or resources.
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The Integrated Tourism Analysis Platform (ITAP) for Tourism Destination Management
Process of investigating social structures through the use of networks and graph theory.
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Visualising Social Networks in Collaborative Environments
the use of mathematical models to apply network characteristics to social phenomena. Visualisation: A graphical representation of data.
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Using Social Media to Organize a Marginalized Community: A Case Study Examining LGBT Military Leaders Advocating for Inclusive Service
A research approach focused on identifying and mapping the organizational topology structure of a group. The effort focuses on identifying the relationships between organizations and how they interact.
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Social Identities, Group Formation, and the Analysis of Online Communities
Social network analysis involves the theorizing, model building and empirical research focused on uncovering the patterning of links among network members (Freeman, 2000). Social network analysis conceives of social structure as a social network: a set of social actors and a set of relations ties connecting pairs of these actors (Wellman, 2000).
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Applying Social Network Analysis in a Healthcare Setting
A research methodology to analyze networks between people, groups, organizations, and systems within and across organizations.
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E-Learning Design for the Information Workplace
The study and mapping of social structure through nodes and their ties. SNA is a numeric way to quantify connectivity for nodes (generally individuals or organizational entities) via specific ties to one or more types of interdependency (trust, values, affiliation, etc).
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Emergent Networks in Computer-Supported Groups
The systematic study of patterns of relationships between people.
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Security and Privacy in Social Networks
A discipline aimed at collecting statistical data from the analysis of social network topology ( Wasserman & Faust, 1994 ; Freeman, 2004 ).
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Assessing the Social Network Health of Virtual Communities
A large collection of methodologies, measurements, and tools that can be used for the description and analysis of graph-based social networks.
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Local E-Government Partnerships
A research methodology which explores the relations between a set of actors in a social network.
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Course Assessment in a Teacher's Learning Community
In its simplest form, a social network is a map of all of the relevant ties between nodes being studied. The nodes are usually individuals tied by specific types of interdependency, such as values, ideas, exchange of communication, friendship etc. Social Network Analysis is a method of analysis used in order to study social relationships within a social network, in terms of nodes and ties .
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The Analysis and Balancing of Scientific Social Networks in Cancer Control
Is the ability to observe a social network, identifying their nodes, relationships and the content flowing through them. And using that analysis to generate new knowledge.
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Current Issues and Future Analysis in Text Mining for Information Security Applications
is the study of mathematical models for interactions among people, groups, and objects.
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Social Entrepreneurship Activities in the Tourism Sector: Bibliometric Analysis and Social Network Analysis
A type of data analysis conducted on a social network, which aims to reveal the hidden relationship between entities and to calculate the parameters and indicators using nodes, edges, and communities.
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The Integration Challenge of Brazil’s Public Policy Networks: The Case of Brazilian Health Councils
All four of these features are found in modern social network analysis, and together they define the field: i) Social network analysis is motivated by a structural intuition based on ties linking social actors; ii) It is grounded in systematic empirical data; iii) It draws heavily on graphic imagery, and iv)It relies on the use of mathematical and/or computational models. (Freeman, 2004).
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Academic Entrepreneurship and Knowledge Transfer Networks: Translation Process and Boundary Organizations
It is a technique developed in sociology, social psychology and anthropology to study relational ties between social actors. The SNA seeks to understand through quantification methods the strength and centrality of nodes and links by providing a graphical illustration of the network structure.
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Organizational Learning as a Social Process: A Social Capital and Network Approach
A research method to measure and analyze patterns and properties of a social structure where actors interrelate and interact with each other.
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Competitive Analysis Based on Social Media Mining
Mathematical technique developed to understand structure and behaviour between members of social system, to map relationships between individuals in social network.
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Social Media Mining
Mathematical technique developed to understand structure and behaviour between members of social system, to map relationships between individuals in social network.
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Multitasking CMC to Study Connected Organizations
The measure of relations between and among actors (people, computers, groups, organizations, etc.) to approximate the flow of information or resources.
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Graph Data Management, Modeling, and Mining
The process of investigating social structures through the use of graph analytics. The nodes of the social networks are typically assumed to be individuals and the edges are based on the underlying inter-individual interaction phenomenon that is being studied such as friendship or location proximity.
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Studying Educational Digital Library Users and the Emerging Research Methodologies
The study of relationships or interactions between entities that are part of the same (social) network (e.g., department, school, digital library).
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Nethnography and Social Network Analysis for Studying Online Social Space
Is a way of finding out relationship between people, groups and/or concepts. This should not be confused with the social network sites such as Facebook, Twitter, and LinkedIn.
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Social Networking Site: Opportunities and Security Challenges
Social Network Analysis is the techniques used to study social networks. While traditionally sociologists focus on the individual elements in their study, social network analysis emphasizes more on relations between individuals.
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Extracting Social Relationships from Social Software
investigates relations between people in society. In the past these investigations were of great effort, but today relations between users in on-line communities can be analysed more easily. However, from these relations a relationships between people cannot be derived with security.
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Social Commerce Using Social Network and E-Commerce
Mathematical technique developed to understand structure and behaviour between members of social system, to map relationships between individuals in social network.
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Emergent Networks in Computer-Supported Groups
The systematic study of patterns of relationships between people.
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Social Commerce Using Social Network and E-Commerce
Mathematical technique developed to understand structure and behaviour between members of social system, to map relationships between individuals in social network.
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